Job Description
Role
Postpaid Marketing
Job Level/ Designation
M2
Function / Department
Marketing
Location
Bangalore
Job Purpose
Achieve Revenue with the help of plans designed , upsell campaigns , promotional schemes and targeted offers ,other usages and maintaining healthy realised rates
Key Result Areas/Accountabilities
Minimize Churn and Increase retention through design & execution engagement and retention schemes for Consumer Subs
Conceptualize / Develop and implement Loyalty Schemes / plans for retention and Revenues
Campaign Management
Ensure profitability of Upsell and Customer communication tools
Design Competitively priced Commercial structure for Postpaid Products - Structure and Design Postpaid Plans, UAT for the retail which are competitive in the market and help in driving acquisitions and revenue
Migration of Subs to new plans with comprehensive Communication plan
Design and Implement Promotional Schemes, quality based suggestions on customer engagement schemes
Product Improvisation from time to time to remain Relevant. Commutation and storytelling for the product and maintain buzz in the market
Subs , Usage & Revenue Tracking
Daily , monthly tracking of key performance indicators at sub level
Design , conceptualize all Business Process along with CS Team with Improvisation from time to time to increase customer experience
Increase Visibility and Awareness in of Brands through the Postpaid Business
Design / Conceptualize along with Brand Team various communication models like Posters , banners , leaflets, other elements ,etc
Contribute to the NPS & TNPS of the circle
Analyze & suggest measures to improve Store & Manpower productivity to achieve channel Postpaid Acquisition targets including COCA Payouts.
Core Competencies, Knowledge, Experience
1. Excel/SAS/BI
2. Analytics
3. CLCM
Must have technical / professional qualifications
1. Post Graduate MBA with 3-5 years' experience
2. Analytical and Data crunching skills
3. Communication and presentation skills
4. Go to market
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
💡 Quick Summary
Seeking a career-building opportunity? The AGM|Postpaid Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
