Job Description
Position Title: Area Sales Manager
Business Unit: Consumer Banking Group - NDS
Grade: Analyst
Report To: Regional Liabilities Head (For the Rest of India) / Cluster Liabilities Head (For North & West)
& to the Regional Head (Rest of India) / Cluster Head (for North & West) Brach Banking in NDS
Job Purpose: To manage the Team of CASA & CEP Personal Bankers in the region who are supposed
to acquire CASA Accounts, Salary accounts, Build Balances / TD book and cross sell multiple banking
products like Insurance, Gold Loan, Personal Loan, Consumer LAP etc.
Key Accountability: The key accountability of the Regional Liability Head is to build & manage the
team of CASA & CEP Personal Bankers in the region to get desired level of productivity per person by
overachieving the scorecard parameters. The scorecard parameters are Revenue, Balance build &
Number of accounts including Corporate Salary Accounts.
Job Duties and Responsibilities:
Build & run a team of strong CASA & CEP Personal Bankers.
Per person productivity, Per client activation & cross sell.
Acquiring new accounts (Current and Savings) from branch catchment area
Quality sourcing of salary accounts from corporates
Activate Accounts opened, UPI Linkage, M0 Balance, Savings balance and increase wallet share
of our banking products includes Insurance, Mortgages, UL, SIP, MF etc & manage the portfolio.
Participate in corporate induction and migration events around the catchment area
Build strong relationship with internal teams to leverage existing relationships from SME
Conduct low-cost micro marketing activities around catchment areas for lead generations
Preferred Qualification and Experience:
Graduate/post-graduate
4 – 5 years of relevant experience
Span of leadership control preferably of over 20-40 resources in the region
Experience of doing business in the given region
Strong control on Local Language would be preferred
Core Competencies:
Sales & Networking Skills. Good Communication & Listening Skills
Goal / Target oriented
IRDA & AMFI certification is preferred. This is a must post joining.
Excellent verbal and written communication skills
Technical Experience and Competencies:
Banking knowledge
Computer Skills and digital knowledge
Good network in the market
💡 Quick Summary
Seeking a career-building opportunity? The Area Sales Head position is now open for candidates interested in the Counter Sales Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Counter Sales Jobs is a plus.
