Job Description
Designing and developing Marketing strategies for Bank in coordination with Business objectives and accordingly ensuring their execution to increase Brand value along with Business support.
KEY RESPONSIBILITIES
• and Design Marketing strategies for Bank in line with Business objectives and accordingly develop the yearly/ Quarterly/ Monthly Marketing Plan.
• development and Edits
• and execute Online and offline Marketing Campaigns to achieve Brand visibility, Customer engagement and acquisition objectives and to enhance the Brand image.
• and oversee execution of Branch launch campaigns to support the Business of new Branches through different mediums.
• design and execute the campaigns for New Products/ Services in terms of Marketing communications and promotions.
• and ensure timely execution of the work related to all Marketing support required for all Business and Support departments.
• and Designing of all Marketing communications required for Products/ Services/ New Launches Promotions/ Brand.
• and ensure proper guidance to team for execution of all activities as per Plan and Budgets.
• best deals and best value for the Brand by proper vendor/agency management, coordination and negotiations.
Process creation, review and implementation
• the website’s content, including writing new content, editing and auditing existing content and removing outdating content.
• traffic & engagement to the website, apply SEO/SEM best practices and strategies.
• competitor’s website and follow industry best practices. Lead the creation of site content, social media and other features to continually improve the website user experience
• and overseeing all aspects of our digital marketing including our website, email, social media campaigns, etc.
EDUCATIONAL QUALIFICATIONS & CERTIFICATIONS
• in Marketing
• Certification course in Advertising and PR Management from MICA
RELEVANT JOB EXPERIENCE
• 10+years’ experience in Marketing, Branding, Sales Support, Communications, PR, Media Promotions, Network Management, Events. Activations, team Management.
• in online and offline marketing campaigns, Media Planning and Buying, ATL and BTL Promotions.
SKILLS & COMPETENCIES
Good communication skills and ability to communicate effectively with management, departments and vendors
• thinker and understanding of Business objectives.
• Handling and Management.
• to Multitask and work under pressure.
• to prioritize requirement and accordingly take necessary actions
• thinker and out of the box thinking
• not have any restrictions and reservations in terms of work related requirements and willing to travel as and when required
KEY RESPONSIBILITIES
• and Design Marketing strategies for Bank in line with Business objectives and accordingly develop the yearly/ Quarterly/ Monthly Marketing Plan.
• development and Edits
• and execute Online and offline Marketing Campaigns to achieve Brand visibility, Customer engagement and acquisition objectives and to enhance the Brand image.
• and oversee execution of Branch launch campaigns to support the Business of new Branches through different mediums.
• design and execute the campaigns for New Products/ Services in terms of Marketing communications and promotions.
• and ensure timely execution of the work related to all Marketing support required for all Business and Support departments.
• and Designing of all Marketing communications required for Products/ Services/ New Launches Promotions/ Brand.
• and ensure proper guidance to team for execution of all activities as per Plan and Budgets.
• best deals and best value for the Brand by proper vendor/agency management, coordination and negotiations.
Process creation, review and implementation
• the website’s content, including writing new content, editing and auditing existing content and removing outdating content.
• traffic & engagement to the website, apply SEO/SEM best practices and strategies.
• competitor’s website and follow industry best practices. Lead the creation of site content, social media and other features to continually improve the website user experience
• and overseeing all aspects of our digital marketing including our website, email, social media campaigns, etc.
EDUCATIONAL QUALIFICATIONS & CERTIFICATIONS
• in Marketing
• Certification course in Advertising and PR Management from MICA
RELEVANT JOB EXPERIENCE
• 10+years’ experience in Marketing, Branding, Sales Support, Communications, PR, Media Promotions, Network Management, Events. Activations, team Management.
• in online and offline marketing campaigns, Media Planning and Buying, ATL and BTL Promotions.
SKILLS & COMPETENCIES
Good communication skills and ability to communicate effectively with management, departments and vendors
• thinker and understanding of Business objectives.
• Handling and Management.
• to Multitask and work under pressure.
• to prioritize requirement and accordingly take necessary actions
• thinker and out of the box thinking
• not have any restrictions and reservations in terms of work related requirements and willing to travel as and when required
💡 Quick Summary
Seeking a career-building opportunity? The Assistant Vice President Marketing and Branding position is now open for candidates interested in the Bank Jobs sector. This role in Varanasi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Bank Jobs is a plus.
