Associate BTL

Job description

The Urban Company is seeking a highly motivated and intent-driven Associate BTL to join our team in Pune, Mumbai, Bangalore and Chennai. The ideal candidate will take full ownership of identifying the right professional partners in high-potential areas, executing targeted local marketing activities, and exploring innovative ways to automate and generate the partner leads.

Key Responsibilities:

• Identify high-footfall zones and potential target areas for outreach.

• Onboard and train professional partners for the new business line.

• Drive local partnerships and collaborations to boost visibility and walk-ins.

• Execute on-ground campaigns and monitor their effectiveness.

• Explore opportunities to improve automation and operational efficiency.

• Track performance metrics and continuously optimize for better results.

What We're Looking For:

• 1 to 3 years of experience in field operations, on-ground marketing, or field sales.

• Strong sense of ownership, accountability, and a results-oriented mindset.

• Graduates between year (2021-2024) and not post-graduates, they're encouraged to explore other opportunities with us.

• Excellent communication and negotiation skills.

• Ability to work independently in a fast-paced and dynamic environment.

• Previous experience in fleet operations, local outreach, or similar roles is an advantage.