Job Description
Associate Manager - General Marketing
Job Description:
We are looking for talent that wants to be a part of the transformative journey with us at Bristlecone (
https://www.bristlecone.com
)
ABOUT US:
Bristlecone is the leading provider of AI-powered application transformation services for the connected supply chain. We empower our customers with speed, visibility, automation, and resiliency – to thrive on change.
Our transformative solutions in Digital Logistics, Cognitive Manufacturing, Autonomous Planning, Smart Procurement and Digitalization are positioned around key industry pillars and delivered through a comprehensive portfolio of services spanning digital strategy, design and build, and implementation across a range of technology platforms.
Bristlecone is ranked among the top ten leaders in supply chain services by Gartner. We are headquartered in San Jose, California, with locations across North America, Europe and Asia, and over 2,500 consultants. Bristlecone is part of the $1+.4 billion Mahindra Group.
ROLE: Associate Manager - General Marketing
ROLE DESCRIPTION
Digital Marketing, Social Media Marketing, Videos and Podcasts
We are looking for a talented and enthusiastic digital marketing specialist with strong social media marketing and video promotion experience to join our creative team.
You will be responsible for the day to day management of our corporate social media properties and implementing strategies that increase brand awareness, grow our social follower base, improve audience engagement and drive traffic to our website.
This includes writing, editing, publishing and sharing engaging, relevant and timely social media posts to promote various forms of content.
You will also work with the Office of the CEO to develop and execute social media strategies for our key executives.
KEY RESPONSIBILITIES
Develop and execute social media marketing strategies across various platforms, including but not limited to LinkedIn, Twitter, Facebook, Instagram and YouTube
Write engaging, relevant and timely social media posts, coordinate graphics with creative team, and publish on corporate social media channels via HubSpot
Manage and monitor social media accounts and communicate with followers by responding to comments, mentions and messages in a timely manner
Coordinate and publish videos and podcasts on YouTube and other platforms
Participate in the development of social media content for our key executives
Monitor industry news and the social media channels or our customers, partners and competitors to identify opportunities to get in on trending conversations
Develop and manage social media influencer and ambassador programs
Analyze and report on social media metrics and adjust strategies accordingly
Stay up to date on industry trends, best practices and new technologies that can improve our digital marketing and social media marketing efforts
SKILLS AND QUALIFICATIONS
Proven experience in B2B social media marketing
Expertise in social media platforms and social media marketing strategies
Exceptional written and verbal communication skills
Experience using analytics tools to measure social media success
Strong analytical, problem solving and time management skills
Ability to work independently and with a team to meet tight deadlines
HubSpot experience is a plus
Knowledge of video editing tools is a plus
SOFT SKILLS
Excellent communication skills, verbal as well as written
Positive attitude with flexibility and maturity to work in a challenging client environment
Ability to drive project responsibilities in a dynamic and proactive manner
Ability to showcase three Mahindra RISE Pillars e.g. Accepting No Limits, Driving Positive Change and Alternative Thinking
EQUAL OPPORTUNITY EMPLOYER
Bristlecone is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, ****** orientation, gender identity, national origin, veteran or disability status.
Information Security Responsibilities:
Understand and adhere to Information Security policies, guidelines and procedure, practice them for protection of organizational data and Information System.
Take part in information security training and act while handling information.
Report all suspected security and policy breach to Infosec team or appropriate authority(CISO).
Understand and adhere to the additional information security responsibilities as part of the assigned job role.
💡 Quick Summary
Seeking a career-building opportunity? The Associate Manager | General Marketing position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
