Job Description
Job Description
• Demand generation
• Plan and manage demand generation activities including webinars, events, inside sales to generate leads for the sales pipeline
• Manage the lead-nurturing cycle along with sales and business teams to ensure a high conversion ratio for marketing-generated leads
• Content Management
• Create a content calendar to drive all marketing campaigns as per the annual marketing calendar for business units across all communication channels including social media
• Own the entire sales enablement lifecycle and build market facing collaterals across the funnel right from awareness to engagement including blogs, whitepapers, Infographics, playbooks, flyers, brochures, presentations, and videos
• Market Intelligence
• Generate quarterly economic and industry intelligence reports with actionable insights for our business units
• Educate business leaders about the latest market trends and the competitive landscape to enable tactical and strategic business plans
• strategic activities:
• Develop integrated marketing programs across regions
• Be aware of the long-term aspects of brand impact while developing localised marketing campaigns
• participate in analyst relations
• Align to the overall positioning and messaging for each business offering to meet business objectives and
• help build reusable market collaterals to drive engagement amongst stakeholders
Qualifications
• 4 – 6 years of experience in planning and executing marketing communications or a related experience in marketing for a global business
• Master’s degree preferably with specialization in Marketing
• Experience in coordinating and working closely with all types of external marketing partners
• Experience in developing content for social media, sales collaterals and creating word-class marketing campaigns for global markets
• Excellent written and verbal communication skills, presentation skills and editing skills with a higher level of diligence, augmented with strong organizational skills
• Excellent interpersonal and networking skills with an ability to manage a complex workload to meet tight deadlines
• Experience with websites, social media, SEO, and marketing automation tools
• Ability to lead leadership briefings and drive conversations with conviction
Additional Information
Bosch is constantly expanding its international presence, since for us cultural diversity represents one of our greatest strengths. We are continuously promoting the growth of our more than 13,000 associates, who develop their full potential in one of the highest quality companies in technology. We value the balance between personal and work life as one of the main tools to improve the creativity and productivity of our associates.
Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology – with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch
💡 Quick Summary
Seeking a career-building opportunity? The Associate Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
