AVP Business Marketing Manager

Position: AVP Business Marketing

Job Location: Mumbai, Work from Office

Industry: Healthcare

CTC upto 14LPA

Position Overview

AVP Business Marketing Manager will report and directly work with the SVP Operations and the Founders.

This role will manage and support activities across all stages of the: customer acquisition, activation, retention and generating more business through different marketing channels.

Roles And Responsibilities

• Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan

• Analyze user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.

• Plan and execute all digital marketing activities, including SEO/SEM, marketing database, email, social media and display advertising campaigns.

• Monitor and improve performance of all online campaigns, and assess against goals (ROI and KPIs).

• Identify trends and insights, and optimize spend and performance based on the insights.

• Organically increase company's presence in market

• Plan, execute and measure experiments and conversion tests.

• Collaborate with internal teams to create landing pages and optimize user experience.

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple sales channels and customer touch points.

• Draw out a comprehensive marketing plan to boost penetration, brand awareness and acquisition of customer/partners.

• Maintains digital relations with customers by organizing and developing specific customer-relations programs.

• Should be willing to be a part of fast-paced aggressive work culture growing start-up.

• Great communication, negotiation and persuasion skills

• Entrepreneurial mindset ability to see and derive value out of every associations

Interested candidates can WhatsApp - +152+25433, email your resume on: pinky@careerpond.in