Job Description
Job description
My client is at the forefront of retail technology innovation Their software is used by some of the biggest CPGs across the globe and the business subsequently has identified a need for a Sales Enablement & Marketing Manager to support their sales and marketing functions. Role Overview: Thet are looking for a Marketing / Demand Generation Specialist to shape and execute our marketing strategies with a focus on brand development, events, and content. In this hands-on role, you will work closely with the commercial team to drive lead generation, build pipeline, and boost conversions. If you are a creative, strategic marketer, and ready to make an impact in a fast-paced environment, please apply. Key Responsibilities: Demand Generation: Collaborate with the commercial team to create and manage campaigns that drive lead acquisition, conversion, and ultimately, revenue. Tactics available to deploy are: Events Strategy: Develop and execute an events strategy that includes webinars and conferences to increase brand visibility and generate leads. Content Strategy: Design a comprehensive content strategy that includes blogs, whitepapers, videos, demos, case studies, and social media to engage prospects and nurture leads. Brand Development: Implement a look and feel that resonates with their target audience and differentiates them in the market. Analytics & Reporting: Monitor and report on campaign performance, providing insights and recommendations for continuous improvement. Cross-functional Collaboration: Work closely with sales, product, and customer success teams to ensure alignment and drive overall business growth. Hands-On Execution: Be directly involved in the creation, design, and delivery of marketing materials, campaign execution, and event planning. Requirements: Experience: 3 years of experience in marketing, demand generation, or a related role within the retail technology, market research, insights, or SaaS industry. Skills: Strong understanding of brand development, content creation, and event management. Proficiency with marketing automation tools and CRM systems (e.g. they use HubSpot). Creativity: Ability to think creatively and develop innovative marketing strategies that drive results. Communication: Excellent verbal and written communication skills, with the ability to craft compelling messages and an eye for design. Analytical Mindset: They expect a data-driven approach with strong analytical skills to measure campaign effectiveness and ROI. Team Player: Collaborative and able to work effectively across different teams and departments. Education: Bachelor's degree in Marketing, Business, Communications, or a related field. What They Offer: Innovative Environment: Work with cutting-edge technology and be part of a company driving innovation in the retail industry. Career Growth: Opportunities for professional development and career advancement, as well as a high-level of autonomy and trust. Dynamic Team: Join a passionate and high-performing team. Flexible Working in a Central London office.
My client is at the forefront of retail technology innovation Their software is used by some of the biggest CPGs across the globe and the business subsequently has identified a need for a Sales Enablement & Marketing Manager to support their sales and marketing functions. Role Overview: Thet are looking for a Marketing / Demand Generation Specialist to shape and execute our marketing strategies with a focus on brand development, events, and content. In this hands-on role, you will work closely with the commercial team to drive lead generation, build pipeline, and boost conversions. If you are a creative, strategic marketer, and ready to make an impact in a fast-paced environment, please apply. Key Responsibilities: Demand Generation: Collaborate with the commercial team to create and manage campaigns that drive lead acquisition, conversion, and ultimately, revenue. Tactics available to deploy are: Events Strategy: Develop and execute an events strategy that includes webinars and conferences to increase brand visibility and generate leads. Content Strategy: Design a comprehensive content strategy that includes blogs, whitepapers, videos, demos, case studies, and social media to engage prospects and nurture leads. Brand Development: Implement a look and feel that resonates with their target audience and differentiates them in the market. Analytics & Reporting: Monitor and report on campaign performance, providing insights and recommendations for continuous improvement. Cross-functional Collaboration: Work closely with sales, product, and customer success teams to ensure alignment and drive overall business growth. Hands-On Execution: Be directly involved in the creation, design, and delivery of marketing materials, campaign execution, and event planning. Requirements: Experience: 3 years of experience in marketing, demand generation, or a related role within the retail technology, market research, insights, or SaaS industry. Skills: Strong understanding of brand development, content creation, and event management. Proficiency with marketing automation tools and CRM systems (e.g. they use HubSpot). Creativity: Ability to think creatively and develop innovative marketing strategies that drive results. Communication: Excellent verbal and written communication skills, with the ability to craft compelling messages and an eye for design. Analytical Mindset: They expect a data-driven approach with strong analytical skills to measure campaign effectiveness and ROI. Team Player: Collaborative and able to work effectively across different teams and departments. Education: Bachelor's degree in Marketing, Business, Communications, or a related field. What They Offer: Innovative Environment: Work with cutting-edge technology and be part of a company driving innovation in the retail industry. Career Growth: Opportunities for professional development and career advancement, as well as a high-level of autonomy and trust. Dynamic Team: Join a passionate and high-performing team. Flexible Working in a Central London office.
💡 Quick Summary
Seeking a career-building opportunity? The B2B Marketing Manager | Saas position is now open for candidates interested in the Marketing Executive Jobs sector. This role in London offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.