Roles & Responsibilities:

1. Create targeted customer-focused content aligning with marketing goals and strategies

2. Understand product and competitors and create compelling product messaging and case studies

3. Excellent communication skills to connect & interview customers to create compelling case studies.

4. Collaborate with internal teams on product announcements, releases & campaigns

5. Write clear marketing copy to promote our product

6. Manage all digital content and messaging, including web and microsites, email campaigns/newsletters, blog posts, educational articles, and customer success stories/case studies.

7. Create a content calendar that supports key marketing strategies and priorities.

8. Maintain a consistent brand voice and customer experience across all communication channels

9. Ability to build and create a personalized journey for the user across the entire experience.

10. Preferred knowledge of sales & marketing tech stack

Requirements:

1. 4+ years of B2B SaaS content writing experience

2. Excellent written communication skills - the ability to write concise, clear, and compelling content for various audiences

3. Previous experience owning content for a B2B or SaaS company

4. Solid creative marketing, advertising, and web copywriting skills

5. Excellent time management skills

6. Ability to work creatively and quickly in a fast-paced, deadline-driven environment

7. 4+ years of experience in a similar role, creating long-form content in tech space

8. Working knowledge of content management tools

9. Knowledge of best practices regarding digital content, including SEO/SEM

10. Experience with Newsletter, e-books, whitepaper, blogs, etc

11. Portfolio and sample work demonstrating content writing skills and experience, primarily in the B2B SaaS space