Role: Handling the paid media digital media buying on biddable search consoles of Facebook and Google.

The role is a work from office role. It is not a remote working role.

Office is in Chakala, Andheri East near the WEH /Gundavli metro station.

Overview of the Role

This role is responsible for hands-on campaign creation, management and reporting across paid search channels of:

Facebook Ads,

and Google Ads

Focus on digital media plans and implementation

Track campaign data and provide reports and insights

Understand and adopt customer acquisition & retention tools (like FB pixel, and offline conversion)

Focus on other areas like paid social and programmatic, affiliates and influencer partnerships.

Budget tracking and managing monthly pace of campaign investments.

Must have:

Understanding of digital media planning and execution.

Experience or familiarity with Google paid search, display and other PPC campaign platforms.

Knowledge of MS Excel, and MS Powerpoint and the ability to work with large data sets.

The ability to use data visualisation and presentation tools will be a plus.

and

Attention to detail

Cost per acquisition driven understanding

Bachelors degree in any discipline or marketing

1 - 2 years of working on paid media and ppc campaigns