Job Description
Branch Manager - Prince Anwar Shah Road - Kolkata(
Job Number : )
Description
Activity Sheet : Branch Manager
Business Group : Retail and Consumer Banking Group
Objective :
Execute and monitor overall administration and efficient daily operations of a full service branch office; including operations, lending, product sales, customer service, security and safety in accordance with the Bank's objectives.
Principal Accountabilities Sales & Business Development :
• Achievement of incremental number and value targets for Liabilities (CA, SA, FD); Assets (Home, Auto & other assets) and Fee Products (MF, LI, GI, Gold & other fee products)
• Prepare and monitor Sales plan for the branch
• Build a healthy asset and liability book.
• Increase market share in the catchment area (3 to 5 kms radius)
Principal Accountabilities Brand Administration :
• Adhere to standardized Brand guidelines - inside the branch and outside the branch
• Branch upkeep and maintenance spic & span
• Availability of necessary infrastructure in branch
Major Activities Brand Administration :
• Monitor external appearance of the branch fascia, directional signage, entrance, parking area
• Review in Branch Look & Feel lobby area, merchandising calendar for posters, seating arrangement etc on a daily basis
• Proper ATM upkeep, notice board and posters
• Ensure proper functioning of all branch equipments PC, Printers, Xerox Machines, scanners, AC, DQM, CDM etc
• All employees to be dressed well.
• Ensure adherence guidelines at all workstations, storage area and common area
Principal Accountabilities Capability Building & Manpower Management :
• Team Building
• Training and Development
• Manpower Planning
Major Activities Capability Building & Manpower Management :
• Mentor / ensure mentoring of new joinees for first three months.
• Job rotation for all employees once in six months
• Briefing all employees on their role and expectations from them
• Give structured feedback to employees on a regular basis
• Conducting Saturday Workshops and in house training programs
• Certification of employees on AMFI, IRDA and mandated E-Test and E-Learning by all employees in branch
Other Responsibilities
• Implement centrally-originated projects on customer service, automation, processes and compliance in the branch
• Monitor specialized desks at branches
• Follow up on legal cases pertaining to branch
• Business continuity planning for the branch
• Contribute to employee morale and plug employee turnover
Performance Indicator
Net interest Income
Percentage achievement against target
Fee Income
Percentage achievement against target. We may need to include cross sell somewhere
GL Size of branches
Current Accounts
• Number of accounts
• Incremental growth in balance
• Average balance of account (Quality of account)
Savings Accounts
• Number of accounts
• Incremental growth in balance
• Average balance of account (Quality of account) what about salary accounts.
Term Deposits
• Retail penetration of deposits sourced
• Incremental growth in deposits
• Asset Targets (Specific to region being handled)
Home Loans
disbursement achievement against target. Please include loans against collateral
Auto Loans
disbursement achievement against target
Personal Loans
disbursement achievement against target
Overall Branch Health
Customer Service
Branch customer service scores
Compliance
IAD Audit Scores and fraud prevention scores
Job Number : )
Description
Activity Sheet : Branch Manager
Business Group : Retail and Consumer Banking Group
Objective :
Execute and monitor overall administration and efficient daily operations of a full service branch office; including operations, lending, product sales, customer service, security and safety in accordance with the Bank's objectives.
Principal Accountabilities Sales & Business Development :
• Achievement of incremental number and value targets for Liabilities (CA, SA, FD); Assets (Home, Auto & other assets) and Fee Products (MF, LI, GI, Gold & other fee products)
• Prepare and monitor Sales plan for the branch
• Build a healthy asset and liability book.
• Increase market share in the catchment area (3 to 5 kms radius)
Principal Accountabilities Brand Administration :
• Adhere to standardized Brand guidelines - inside the branch and outside the branch
• Branch upkeep and maintenance spic & span
• Availability of necessary infrastructure in branch
Major Activities Brand Administration :
• Monitor external appearance of the branch fascia, directional signage, entrance, parking area
• Review in Branch Look & Feel lobby area, merchandising calendar for posters, seating arrangement etc on a daily basis
• Proper ATM upkeep, notice board and posters
• Ensure proper functioning of all branch equipments PC, Printers, Xerox Machines, scanners, AC, DQM, CDM etc
• All employees to be dressed well.
• Ensure adherence guidelines at all workstations, storage area and common area
Principal Accountabilities Capability Building & Manpower Management :
• Team Building
• Training and Development
• Manpower Planning
Major Activities Capability Building & Manpower Management :
• Mentor / ensure mentoring of new joinees for first three months.
• Job rotation for all employees once in six months
• Briefing all employees on their role and expectations from them
• Give structured feedback to employees on a regular basis
• Conducting Saturday Workshops and in house training programs
• Certification of employees on AMFI, IRDA and mandated E-Test and E-Learning by all employees in branch
Other Responsibilities
• Implement centrally-originated projects on customer service, automation, processes and compliance in the branch
• Monitor specialized desks at branches
• Follow up on legal cases pertaining to branch
• Business continuity planning for the branch
• Contribute to employee morale and plug employee turnover
Performance Indicator
Net interest Income
Percentage achievement against target
Fee Income
Percentage achievement against target. We may need to include cross sell somewhere
GL Size of branches
Current Accounts
• Number of accounts
• Incremental growth in balance
• Average balance of account (Quality of account)
Savings Accounts
• Number of accounts
• Incremental growth in balance
• Average balance of account (Quality of account) what about salary accounts.
Term Deposits
• Retail penetration of deposits sourced
• Incremental growth in deposits
• Asset Targets (Specific to region being handled)
Home Loans
disbursement achievement against target. Please include loans against collateral
Auto Loans
disbursement achievement against target
Personal Loans
disbursement achievement against target
Overall Branch Health
Customer Service
Branch customer service scores
Compliance
IAD Audit Scores and fraud prevention scores
💡 Quick Summary
Seeking a career-building opportunity? The Branch Manager | Prince Anwar Shah Road position is now open for candidates interested in the Bank Jobs sector. This role in Kolkata offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Bank Jobs is a plus.
