Brand Executive

At ASBL, we’re more than just builders we’re creators of exceptional living experiences. With a legacy spanning over three decades through Ashoka Builders, we launched in 2017 to redefine what home truly means. Every home we craft is a masterpiece of thoughtful design, innovation, and unparalleled quality. Led by our visionary CEO, Ajitesh Korupolu, we’re on a mission to break the mold in residential real estate. We prioritize our customers at every step, offering not just houses but transformative living spaces.

ABOUT THE ROLE:

• You'll play a crucial role in developing and executing brand strategies.

• This is an exciting opportunity to work with a dynamic team and contribute to the growth and success of our brand.

• If you're passionate about branding, marketing, and creative storytelling, we'd love to hear from you.

KEY RESPONSIBILITIES:

• Develop and implement comprehensive brand strategies to drive awareness, engagement, and loyalty.

• Collaborate with cross-functional teams to create cohesive brand messaging and visual identity.

• Manage and maintain our brand guidelines, assets, and tone of voice in online as well as offline content/collaterals

• Analyze brand performance metrics and provide data-driven insights to inform future brand initiatives.

QUALIFICATIONS:

• Bachelors degree in Marketing, Communications, Engineering

EXPERIENCE THAT COUNTS:

• 1 to 2 years of experience. Agency experience preferred

SKILLS THAT SET YOU APART:

• Strong brand strategy and planning skills.

• Excellent creative thinking and problem-solving skills.

• Ability to collaborate and work effectively with cross-functional teams.

THE CHERRY ON THE TOP:

• Experience working with social media platforms and creating engaging content.

• Knowledge of design thinking principles and human-centered design approaches.

• Proficiency in AI tools.

• Expertise in design software's a plus.