Job Description
We are looking for a Brand Manager for our Luxury skin care vertical . This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency. Urgent position and only people from Skincare / Beauty brands background will be considered.
Broad KRA’s:
Brand Management & Operations
• Manage brand positioning, messaging, and visual identity across all marketing channels
• Oversee the development of marketing collateral, including advertising materials, packaging, and digital assets [plan, manage & execute shoots, etc.]
• Agency management
• Collaborate with cross-functional teams to ensure brand consistency in product launches, promotions, and campaigns
Marketing Plan & Calendar
• Develop the annual campaign calendar in line with the monthly sales ask
• Ownership of each campaign from concept to performance analysis
• Design data driven campaigns: concept, promotional offer, KPIs, etc.
• Develop Site customer journey for all campaigns
• Timely execution of campaign & its elements: Work closely with SCM, Sales, Design etc. to ensure all aspects are in sync for timely roll-out
• Develop Comms plan for every campaign: Amplification of campaigns: Drive internal team [performance, SM, CRM etc..]
• Monitoring & Reporting: Monitoring campaigns against pre- defined KRA’s and developing MIS reports to analyze performance.
• Formulate annual calendar for mini/ short burst campaigns to drive traffic
Skill set required:
• Excellent communication skills
• Research and strong data analytics
• Ability to analyze data & undertake data driven decisions
• Interpersonal skills
• Understanding of retail
• Advanced presentation skills
Qualifications
• Bachelor's degree and MBA Marketing preferred
• 4-8 years' brand management or marketing experience
Salary
Best in the industry
Industry
• Personal Care Product Manufacturing
Employment Type
• Full-time
Broad KRA’s:
Brand Management & Operations
• Manage brand positioning, messaging, and visual identity across all marketing channels
• Oversee the development of marketing collateral, including advertising materials, packaging, and digital assets [plan, manage & execute shoots, etc.]
• Agency management
• Collaborate with cross-functional teams to ensure brand consistency in product launches, promotions, and campaigns
Marketing Plan & Calendar
• Develop the annual campaign calendar in line with the monthly sales ask
• Ownership of each campaign from concept to performance analysis
• Design data driven campaigns: concept, promotional offer, KPIs, etc.
• Develop Site customer journey for all campaigns
• Timely execution of campaign & its elements: Work closely with SCM, Sales, Design etc. to ensure all aspects are in sync for timely roll-out
• Develop Comms plan for every campaign: Amplification of campaigns: Drive internal team [performance, SM, CRM etc..]
• Monitoring & Reporting: Monitoring campaigns against pre- defined KRA’s and developing MIS reports to analyze performance.
• Formulate annual calendar for mini/ short burst campaigns to drive traffic
Skill set required:
• Excellent communication skills
• Research and strong data analytics
• Ability to analyze data & undertake data driven decisions
• Interpersonal skills
• Understanding of retail
• Advanced presentation skills
Qualifications
• Bachelor's degree and MBA Marketing preferred
• 4-8 years' brand management or marketing experience
Salary
Best in the industry
Industry
• Personal Care Product Manufacturing
Employment Type
• Full-time
💡 Quick Summary
Seeking a career-building opportunity? The BRAND MANAGER | LUXURY SKIN CARE position is now open for candidates interested in the Manufacturing Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Manufacturing Jobs is a plus.
