Description
22 hours ago
Full–time
OCEEDEE, a modern Indian, bridge to luxury, D2C brand is hiring for a Brand Marketing Manager.
Responsibilities
• Develop and execute innovative 360 brand marketing strategies to drive brand awareness, engagement, and growth.
• Bring a creative perspective to the brand narrative across earned and owned channels – proactively identify and create storytelling opportunities across online and offline channels.
• Lead cross-functional teams to ensure brand consistency and alignment across all channels and touchpoints.
• Establish and drive multi-channel communication and distribution strategy.
• Cultivate and nurture strategic partnerships and collaborations to expand brand reach and relevance.
• Experience in working on and handling celebrity partnerships.
• Analyze market trends and consumer insights to inform marketing initiatives and optimize brand positioning.
• Manage brand budgets effectively, tracking ROI and performance metrics.
Qualifications
• 5-plus years in areas of brand creation and communications
• Passion for fashion and luxury
• Background in a Founder-led, and operated company
• Strong written and verbal communication skills
• Established media relations a plus