You’ll report to the Head of CRM and will be responsible for the development of complex marketing automation solutions using the Braze platform, including multi-channel campaigns with advanced personalisation. You are fully versed in the Braze capabilities including but not limited to Canvas, Segments, Catalogs, Data ingestion (Via GCP, API), Customer attributes, SDK and Custom events. You’ll collaborate closely with cross-functional teams to create and deliver company initiatives, leading on Braze data projects. Skilled in operating across strategy and execution you’ll translate strategic process flow or segmentation strategy into real life automation journeys, including ensuring best practice Braze utilisation and knowledge share across the team. You’ll be highly data driven, and skilled in utilising data and analytics to create targeted, personalised marketing strategies. You’ll assume a test and learn approach leading multivariate testing and optimisation efforts to improve campaign performance. You’ll also be responsible monitoring and reporting on campaign KPIs, making data-driven recommendations for improvements.
💡 Quick Summary
Seeking a career-building opportunity? The Braze Solutions Developer position is now open for candidates interested in the IT Engineer & Developer Jobs sector. This role in London offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in IT Engineer & Developer Jobs is a plus.