Campaign Marketing Specialist

This role is pivotal in developing and executing marketing campaigns tailored to the maritime industry, with a focus on driving engagement, brand awareness, and lead generation. While maritime experience is preferred, candidates with a strong background in industrial marketing are encouraged to apply. In addition to Campaigns the successful professional will work on a dynamic marketing for an international maritime organization.

What You Will Do:

Develop and implement comprehensive marketing campaigns that align with business objectives and target audiences in the maritime and industrial sectors.
Assists the Strategic Marketing Manager in the development and/or implementation of corporate strategic marketing and communications plans.
Maintains awareness of the marketing initiatives, changes in business strategies, and technical capabilities of the organization.
Participate in business development update meetings and share corporate marketing campaigns and ideas for implementation.
Aligns portfolio of ABS products and services with market needs and drivers.
Identifies opportunities for expansion of sector-specific marketing campaigns and channel strategies to maximize audience reach and marketing effectiveness.
Develops and maintains close relationships with influential industry organizations and institutions to position and create opportunities for ABS.
Stays actively informed on significant business and technical activities across the enterprise.
Research and build awareness of competitors’ market positions, business strategies, and competitive advantages.
Assist in developing, authorizing, and editing of marketing material and other sales enablement to content.
What You Will Need:

Education and Experience

Typically requires a bachelor’s degree in a related discipline.
Typically requires one (1) to three (3) years of marketing-related experience at a minimum.
Knowledge, Skills, and Abilities

Proven ability to execute successful marketing campaigns.
Strong understanding of digital marketing tools and strategies.
Previous experience in marketing-related positions.
Good working knowledge of MS Office applications.
Strong interpersonal and team skills.
Must be able to assume a high level of individual responsibility.
Professional creativity and flexibility are essential.
Familiarity with one or more of the marine, offshore, engineering or quality sectors is advantageous.
Ability to develop a working knowledge of ABS Rules, Guides, statutory regulations, and related instructions, as well as the ABS Employee Safety Policy.
It Would Be Nice If You Have:

Google Ads certifications
Previous PM tool experience
Reporting Relationships:

Reports to a Manager, Director, or Executive level position

United States
Texas
Houston Show on map Get directions