Job description
- ClickForge focuses on utilizing new-age technologies to grow and develop brands, offering comprehensive marketing solutions like digital marketing, marketplace management, and website optimization.

- The company prioritizes fostering a robust digital presence and creating a healthy, safe, and evolving working environment for its team members.

- We are seeking a detail-oriented and results-driven Amazon Paid Advertising Manager to join our team.

- In this role, you will be responsible for managing and optimizing our Amazon advertising campaigns.

- Your main goal will be to increase our sales and drive traffic to our products through effective PPC strategies.

- This role requires a deep understanding of Amazon advertising platforms and strong analytical skills.

Essential Functions/Key Responsibilities:

- Build and manage Amazon advertising campaigns for two Amazon accounts - one that is Fulfilled by Merchant and the other that is Amazon Direct.

- Optimize existing PPC campaigns; testing new campaign strategies when necessary.

- Work cross-functionally with in-house marketing team to develop creative assets for brand campaigns.

- Conduct advertising campaign audits and perform daily account management.

- Share out weekly performance and provide recommendations based on account ROI, ACOS, ROAS, revenue, keyword share and total spend.

- Conduct keyword research and stay updated on industry trends and competitor strategies.

- Present ideas for Amazon product detail and store page recommendations based on advertising efforts.

- Meet with brand stakeholders to review data insights and provide recommendations.

Job Skills and Qualifications/Knowledge and Skills:

- Bachelor's/Master's degree in Marketing, Business Management, or a related field.

- Minimum of five years of experience in a paid advertising role, with a solid understanding of general marketing principles.

- Strong analytics and communication skills, with the ability to collaborate effectively with diverse stakeholders.

- Creative mindset with the ability to ideate and execute innovative marketing solutions.

- Strong problem-solving skills and adaptability in a fast-paced environment.

- Expertise in both MAC and PC platforms, with the ability to navigate and troubleshoot effectively