Job Description
We are a consumer brand with multiple SKUs across Amazon and retail.
Our challenge is not distribution — it’s traction, clarity, and word-of-mouth.
This role exists to:
• Find what actually resonates with consumers
• Turn products into stories people want to share
• Build organic momentum before paid scale
If you’re looking to manage calendars or agencies, this role is not for you.
What You’ll Own (Core Responsibilities)
1. Content That Drives Insight (Not Just Views)
• Create short-form content (Reels, Shorts, UGC-style videos)
• Test hooks, narratives, and product angles aggressively
• Identify what makes people stop, save, share, and comment
You are expected to learn fast, not just post consistently.
2. Brand Story & Product Narrative
• Help sharpen:
• Product positioning
• Use-case clarity
• Messaging across Amazon, D2C, and retail
• Improve:
• Amazon PDP content (A+, images, video)
• Product naming and packaging copy
• Retail pitch decks and shelf storytelling
• 3. Creator & UGC Experimentation
• Identify micro-creators and UGC opportunities
• Script content briefs that don’t feel like ads
• Repurpose winning content across channels
4. Founder Collaboration (High Trust, High Accountability)
• Work closely with the founder
• Translate product intuition into consumer-facing stories
• Be opinionated, data-aware, and execution-first
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Our challenge is not distribution — it’s traction, clarity, and word-of-mouth.
This role exists to:
• Find what actually resonates with consumers
• Turn products into stories people want to share
• Build organic momentum before paid scale
If you’re looking to manage calendars or agencies, this role is not for you.
What You’ll Own (Core Responsibilities)
1. Content That Drives Insight (Not Just Views)
• Create short-form content (Reels, Shorts, UGC-style videos)
• Test hooks, narratives, and product angles aggressively
• Identify what makes people stop, save, share, and comment
You are expected to learn fast, not just post consistently.
2. Brand Story & Product Narrative
• Help sharpen:
• Product positioning
• Use-case clarity
• Messaging across Amazon, D2C, and retail
• Improve:
• Amazon PDP content (A+, images, video)
• Product naming and packaging copy
• Retail pitch decks and shelf storytelling
• 3. Creator & UGC Experimentation
• Identify micro-creators and UGC opportunities
• Script content briefs that don’t feel like ads
• Repurpose winning content across channels
4. Founder Collaboration (High Trust, High Accountability)
• Work closely with the founder
• Translate product intuition into consumer-facing stories
• Be opinionated, data-aware, and execution-first
Report this listing
fletter.co.uk
More jobs at Binca Games
See web results for Binca Games
💡 Quick Summary
Seeking a career-building opportunity? The Content + Brand Growth Operator position is now open for candidates interested in the Web / Graphic Design Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Web / Graphic Design Jobs is a plus.
