Content lead
Full job description
Content Lead
Location: Melbourne or London
Status: Part-time | Hybrid
1.Why You Want to Work at BoardOutlook
1.1 We Work With the People Who Shape the World
BoardOutlook is a high-growth SaaS company helping the boards and executive teams of the world’s most important organizations make better decisions. We work with FTSE100 and ASX50 companies, major government departments, and influential Chairs and CEOs.
As we grow, we’re looking for a Content Lead who can shape how we show up to the world — someone who combines strategic clarity with creative instinct, and who’s excited to work directly with our founders to tell bold, clear, high-trust stories.
You’ll lead narrative development across web, social, media, and proof points — and you’ll do it using AI-first workflows to scale quality content with speed and precision.
If you love writing, thinking, editing, and shaping messages that matter — this is your role.
1.2 Working at BoardOutlook
We operate with five core values:
We generously invest in each other
We’re ambitious and optimistic
We prioritise simplicity
We execute with urgency
We operate with high attention to detail
2.About This Role
2.1 Role Overview
This is a hands-on, high-trust content leadership role — ideal for someone who knows how to take an idea from rough sketch to world-class execution.
You’ll shape the external voice of a product that operates at the intersection of governance, leadership and organisational performance - and write for an audience of Chairs, Non-executive Directors and CEOs who value substance over flash.
We’re looking for someone who brings:
Clear, compelling writing skills
The ability to shape voice and narrative across multiple channels
Experience with or appetite for themes like governance, strategy, and leadership effectiveness
A strong belief that AI + human editing is the future of content creation
You’ll lead and execute:
A full rewrite of our website
High-impact case studies and proof points
Founder-led content (e.g. LinkedIn, keynote scripts, thought pieces)
A coordinated content calendar across web, social, and PR
Our editorial voice across earned media and partner channels
You’ll work closely with the CEO and collaborate across Sales, Product, and Marketing.
2.2 What Will You Be Doing?
1. Shape Our Voice & Narrative
Work with the CEO and senior team to craft the external voice of the business
Write or co-write thought leadership content — including founder posts, articles, and scripts
Refine tone and messaging to resonate with senior executive and board audiences
2. Own the Website Rewrite
Lead a full editorial refresh of the BoardOutlook marketing site
Create clear, compelling messaging that reflects the product, vision, and buyer personas
Partner with design and marketing to ship a cohesive, best-in-class site
3. Create Client Case Studies & Proof
Interview internal teams and clients to develop sharp, credible case studies
Translate complex themes like culture, governance, or performance into human stories
Build a reusable content library for sales, marketing, and partnerships
4. Build and Run a Strategic Content Calendar
Own the end-to-end planning and production rhythm for LinkedIn, blog, PR, and brand content
Coordinate with the broader team to align on product launches, campaigns, and partner moments
Ensure a consistent, high-output cadence across founder and company channels
5. Execute AI-First Content Workflows
Use tools like ChatGPT, Claude, Notion AI, etc., to draft, edit, summarise, and repurpose
Build repeatable workflows to scale high-quality content without bottlenecks
Stay at the edge of what’s possible in AI with human-in-the-loop content production
6. Lead PR and Editorial Messaging
Write and edit media commentary, speaker bios, and announcement copy
Work with agency or internal teams to drive earned media
Ensure message consistency across awards, interviews and thought leadership
3. About You
3.1 What You Bring
Must-Have Experience:
5–10+ years in editorial, brand, content strategy, or communications
Exceptional writing and editing skills — from headlines to longform
Experience shaping voice and tone for a founder, executive, or brand
A strong belief in AI-accelerated content creation — and confidence using tools daily
Able to distill complexity into clarity - and speak credibly to boards and execs
Ability to own a content calendar and drive publishing rhythm
Strategic clarity paired with hands-on execution: you’re comfortable thinking and doing
Comfortable working independently and collaborating across time zones
4. Location
Part-time role based in Melbourne or London (2 days a week)
Hybrid working with at least 1 day a week in office
5. Compensation
UK: £70–80,000 (full time equivalent)
Australia: A$130-150,000 (full time equivalent)
Plus: Generous ESOP (equity participation) in the success of the company
6.Hiring Process
6.1 What You Can Expect
We’re testing for:
Narrative thinking and writing quality — via a short practical task
Your belief in and comfort with AI-first content creation
Cultural alignment and ownership mindset — through interviews and references
Expect:
2–3 interviews including with the CEO
A short writing exercise (you can use AI tools)
Fast decisions — we move with urgency
6.2 How to Apply
Please send your CV, portfolio, or writing samples to talent@boardoutlook.com
Subject line: “Content Lead Application”