Content Strategist

We are a direct-to-consumer (D2C) lifestyle brand with a vision to advocate the

सादा / SAADAA way of living and create बेहतर / BETTER basics for everyone.

#RAHOSAADAA #PEHNOSAADAA

As a start-up, we pride ourselves on our speed and innovation. If you're ready to have your creativity challenged, apply now!

Who You Are:

• A passionate storyteller who excels in collaborating with creatives to bring a digital voice to life.

• Detail-oriented, with a keen eye for creating visually appealing and sales-driving content.

What You’ll Do:

• Conduct in-depth research to understand the brand's perspective, market competition, and changing trends across all channels.

• Develop creative concepts.

• Collaborate with videographers, production executives, and visual designers to bring concepts to life.

• Work closely with visual designers and graphic designers to ensure consistency in copy tone and style.

• Participate in strategic brainstorming, campaign development, creative brief development tool learning, analytics study, and creative execution.

• Manage multiple projects simultaneously.

Your Skills:

• Research-Driven: Extensive research and expertise in specific industries, creating emotional connections through storytelling.

• Creative: Innovative writers, artists, and thinkers who present information in fresh ways.

• Versatile: Proficient across digital platforms, with skills in word processing, graphic design, and video production/editing.

• Analytical: Quick information assimilation, trend analysis, and data-driven content effectiveness evaluation.

• Organized: Strong organizational skills, able to meet deadlines and work efficiently, both remotely and in-office.

• Collaborative: Team-oriented, generating ideas, and shaping brand image and voice through content..

Digital Content Includes:

• Social media calendar

• Social copy: social media posts, social ad copy

• Google / Facebook ads

• Long-form content writing for YouTube and branding content

Requirements:

• Excellent creative storytelling and attention to detail.

• Exemplary creative writing skills, overall styling capabilities, and leadership qualities.

• Perfect command of English, tone, and grammar.

• Basic understanding of design and art aesthetics to complement the designs of advertisements.

• Ability to research thoroughly and back up content with facts and data.

• Open to taking a sample assignment test.

Additional Details:

• On-site position; no remote work.

We Offer:

• A team of empathetic problem solvers

• Right compensation

• Growth path to become a leader

• An opportunity to drive meaning with products

• A culture of continuous learning

• Freedom - freedom to explore, fail and learn

Do not apply if:

• You're not skilled in creative storytelling.

• Your attention to detail is lacking.

• You're not open to taking a sample assignment test.

How to stand out?

Beyond applying, try to give us the real story of why you want to work here.

Be a doer, and reach out to us with how you also have the same vision