Content Writer

Key Responsibilities • Manage content delivery across all communication vehicles, including but not limited to Website, social media, Email, Newsletters, Collaterals, Print, OOH Media, Blog, Listicles etc. • Doing research on trends and competition and accordingly comes with insights for communication. • Write impactful communication and executive messages to support business objectives and drive people engagement; Align messages across various channels to deliver a consistent narrative. • Create, edit, proof-read and improve engaging content quickly, efficiently, and against deadlines • Provide and manage a content scheduling plan • Incorporate SEO best practices into writing, including the integration of keywords and in-line links • Research on topics so that the content is data & context-accurate • Generate ideas to increase customer engagement • Provide strategy on delivering content to the right audience on the right channels • Work closely with the Marketing Manager to ensure consistent brand voice • Collaborate with marketing specialists, designers, video editors, and other creatives to create visuals that bring your writing to life Core Competencies, Knowledge, Experience • Experience creating or sourcing content for websites/magazines/blogs • Strong command over English language - grammar, vocabulary and usage of words • Should be creative, fluent and have passion for writing • A portfolio of provable work and/or writing sample • Familiarity with internet marketing, Search Engine Optimization (SEO) or web development is a plus