Responsibilities • Conducting in-depth research for developing content for blogs, articles, product descriptions, social media, and the company website. • Conducting keyword research and using SEO best practices to increase traffic to the company website. • Collaborate with the content manager and cross-functional teams to plan content deliverables on a monthly and quarterly basis. • Follow the content guidelines framework and ensure consistency (tone, style) across all content work. • Stay up to date with industries and how it relates to the client brand, to generate new content for new and existing customers. • Responsible for overall content quality & user engagement metrics. • Proofreading content for errors • Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement. Experience & Skills • Bachelor’s degree in Communications, Marketing, English, Journalism, or related fields. • 2+ years of experience in the content writing space • Experience in the Health and Wellness domain preferred • Excellent communication, and team collaboration skills to work effectively with various stakeholders with tight deadlines. • Hands-on experience with MS Office, particularly Excel • Fair understanding of SEO strategies and tools. Previous experience in SEMrush would be an added advantage. About Wellversed Wellversed is a marketplace with specific diet regimes that enables the wellness journeys of millions of Indians. It is a simple, one-stop solution for wellness brands to reach the right consumers and quickly scale across eCommerce sales channels. Wellversed was founded in 2018 by Stanford Biodesign alumni and is backed by seasoned investors like the legendary cricketer Yuvraj Singh and Jubilant Foodworks