Content Writer

Roles and Responsibilities

 Researching and writing high-quality content like product descriptions, brochures,

pitch decks, e-books, white papers, website content, etc.

 Optimising content for search engines using keywords, meta tags, and other SEO

techniques.

 Collaborating with other teams like designers and developers to align content with

the company’s brand.

 Measuring the content’s success by tracking KPIs like website traffic and

conversions.

 Creating and executing a content calendar.

 Reviewing, editing, and proofreading content.

Skills and Qualifications

 Excellent written communication skills in English.

 Immaculate understanding of English grammar.

 Ability to conduct accurate research.

 Understanding of B2B SaaS marketing and branding.

 Knowledge of social media trends and best practices.

 Experience with Content Management Systems and basic HTML

 Degree in Marketing, English, Journalism, or related field