We are seeking an experienced and talented Content Writer to join our marketing team. As an Expert Content Writer, you will be responsible for crafting compelling, engaging, and impactful content across various platforms. Your exceptional writing skills, creativity, and ability to understand our target audience will be instrumental in driving our brand's messaging and enhancing our online presence.

Responsibilities:

1. Develop high-quality content for various channels, including website pages, blog articles, social media posts, email campaigns and promotional materials.

2. Conduct thorough research to ensure accurate and up-to-date information in the content.

3. Create captivating headlines, taglines, and calls to action that aligns with our brand voice and target audience.

4. Optimize content for search engines (SEO) to increase organic traffic and improve website rankings.

5. Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.

6. Monitor and analyze content performance using analytics tools to identify areas for improvement and optimize content strategies accordingly.

7. Contribute to content planning and strategy sessions to develop innovative and creative ideas for content creation.

8. Collaborate with internal and external subject matter experts to gather insights and create thought leadership content.

9. To connect with the target audience, and generate interest and consideration for CPS across social media platforms, creating online business influence. This would include:

1. Strategy, planning and ideation

2. Page Management

3. Ideating, building and executing social media Seasonal / Tactical Campaigns

4. prepare press releases to assist the brand in improving the traction on the brand website.

Requirements:

1. Proven work experience as a Content Writer or similar role, with a portfolio of published writing samples.

2. Exceptional writing, editing, and proofreading skills with a keen eye for detail.

3. Strong understanding of content marketing principles, SEO best practices, and writing for different digital channels.

4. Excellent research skills to gather information from various sources and produce well-researched content.

5. Ability to meet deadlines and work effectively in a fast-paced, collaborative environment.

6. Strong communication and interpersonal skills to collaborate with team members and stakeholders.

7. Creative mindset with the ability to think strategically and generate innovative ideas.

9. Bachelor's degree in English, Journalism, Communications, or a related field (preferred).

Join our team and contribute to our company's success by creating captivating content that resonates with our target audience, strengthens our brand, and drives engagement. Apply today with your resume, writing samples, and a brief cover letter explaining why you are the ideal candidate for this position