Content Writer

We are seeking a talented and experienced Senior Content Writer to join our growing team.

Responsibilities:

• Develop high-quality and engaging content for both B2B and B2C audiences, aligning with brand voice and messaging.

• Produce a variety of content types, including blog posts, articles, whitepapers, case studies, product descriptions, and more.

• Craft compelling copy for marketing materials, including website content, emails, social media posts, and advertising materials.

• Ensure consistency in messaging across all platforms and campaigns.

• Collaborate with the marketing team to develop and execute content strategies that drive brand awareness, lead generation, and customer engagement.

• Conduct keyword research and implement SEO best practices to optimize content for search engines.

• Monitor and analyze content performance metrics, making data-driven adjustments as needed.

• Work closely with cross-functional teams, including marketing, design, and product teams, to gather information and insights for content creation.

• Collaborate with external stakeholders, such as agencies and partners, as necessary.

Requirements

• Proven experience as a Content Writer with a strong portfolio of B2B and B2C content.

• Exceptional writing and editing skills with a keen eye for detail.

• Familiarity with SEO best practices and content optimization.

• Ability to adapt writing style to different audiences and industries.

• Strong organizational and time-management skills, with the ability to meet deadlines.

• Knowledge of current digital marketing trends and tools.

• Bachelor’s degree in English, Marketing, Communications, or a related field