Job Description
Responsibilities
1. Product Content Creation
Write clear, engaging, and persuasive product descriptions, titles, and bullet points for website and marketplaces (Amazon, Flipkart, Nykaa, etc.).
Create SEO-optimised copy including keywords, meta tags, and alt text.
Ensure accuracy of product specs, pricing, and benefits.
Write and adapt product content in Arabic when required.
2. Brand Storytelling & Creative Copy
Develop landing page, blog, and campaign copy that aligns with brand tone and positioning.
Support marketing campaigns (social, email, paid ads) with creative copy.
Craft headlines, banners, taglines, and CTAs that drive conversions.
Deliver bilingual (English + Arabic) creative copy for regional markets.
3. Content Planning & Optimisation
Research competitor content and marketplace trends to identify opportunities.
Collaborate with SEO/Performance Marketing to refine keyword strategies.
Regularly update and refresh product content based on performance data and reviews.
Conduct keyword research in both English and Arabic when applicable.
4. Cross-team Collaboration
Work closely with design, merchandising, and marketing teams to ensure consistent messaging.
Coordinate with photographers/videographers to ensure imagery matches content.
Work with regional teams to ensure Arabic content aligns with cultural and linguistic standards.
5. Compliance & Quality Assurance
Adhere to brand guidelines, grammar, and style standards.
Ensure all content meets legal and platform compliance requirements.
Maintain high language accuracy in both English and Arabic.
1. Product Content Creation
Write clear, engaging, and persuasive product descriptions, titles, and bullet points for website and marketplaces (Amazon, Flipkart, Nykaa, etc.).
Create SEO-optimised copy including keywords, meta tags, and alt text.
Ensure accuracy of product specs, pricing, and benefits.
Write and adapt product content in Arabic when required.
2. Brand Storytelling & Creative Copy
Develop landing page, blog, and campaign copy that aligns with brand tone and positioning.
Support marketing campaigns (social, email, paid ads) with creative copy.
Craft headlines, banners, taglines, and CTAs that drive conversions.
Deliver bilingual (English + Arabic) creative copy for regional markets.
3. Content Planning & Optimisation
Research competitor content and marketplace trends to identify opportunities.
Collaborate with SEO/Performance Marketing to refine keyword strategies.
Regularly update and refresh product content based on performance data and reviews.
Conduct keyword research in both English and Arabic when applicable.
4. Cross-team Collaboration
Work closely with design, merchandising, and marketing teams to ensure consistent messaging.
Coordinate with photographers/videographers to ensure imagery matches content.
Work with regional teams to ensure Arabic content aligns with cultural and linguistic standards.
5. Compliance & Quality Assurance
Adhere to brand guidelines, grammar, and style standards.
Ensure all content meets legal and platform compliance requirements.
Maintain high language accuracy in both English and Arabic.
💡 Quick Summary
Seeking a career-building opportunity? The Content Writer (English & Arabic) position is now open for candidates interested in the Content Writer Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Content Writer Jobs is a plus.