Description
Clinion, a global eClinical technology company, is seeking a talented Content Writer to join its dynamic Marketing team. In this role, you will have the opportunity to showcase your storytelling skills, creativity, and project management abilities to create, curate and manage content for various digital channels. As the Content Writer, you will be responsible for developing and executing an effective editorial and content strategy that aligns with campaign cycles to maximize success.
Responsibilities:
• Develop and execute an effective editorial and content strategy for Clinion that is fully aligned with campaign cycles to maximize success.
• Create an array of content that incorporates videos, blogs, ebooks, and presentations.
• Participate in analysis of content performance and help to develop plans to improve engagement and effectiveness.
• Provide guidance related to creative decisions and adjacent communications, such as social media and advertising.
• Align with digital marketing for campaign optimization of messaging and distribution.
• Research and stay up to date on the latest developments in search engine optimization, content trends and user behavior.
• Conduct or participate in interviews with Clinion colleagues, customers, and partners to develop unique stories that showcase our solutions and services.
Requirements:
• Bachelor's degree in marketing, Journalism, or relevant work experience.
• 3+ years of content writing and marketing experience for a B2B SaaS organization, eClinical industry experience a huge plus.
• A strong portfolio and a proven track record of delivering high-quality content at scale in a business-to-business marketing environment.
• Ability to prioritize projects effectively, juggling multiple projects with tight deadlines.
• Proven ability to synthesize complex information into compelling, persuasive messaging.
• Multi-channel, multi-tasking, multi-disciplinary - experience across campaign, social, web, and email.
• Innately curious and eager to learn new things, with a bias for action.
• Team player who thrives in a highly collaborative environment and has a proven track record of working with cross-functional stakeholders to get the best results.
• An eagle eye for detail and intense pride in polished proofreading.
• Compelling storyteller with a strategic and analytical mindset who can engage and educate customers and prospects.
Bonus Points:
• Experience scaling content and messaging to global geographies.
• Experience with the Challenger sales methodology or Insight-based marketing approaches.
If you are a results-oriented, creative thinker with a passion for content creation and an eagerness to work in a fast-paced environment, we would love to hear from you. This is a great opportunity to join a growing company that is dedicated to making a positive impact on public health