Description
Key Responsible Areas :
1. Constant Topic Generation Model Set-Up
• Ideating relevant topic headers across specialities for doctor engagement
• Curation of Scientific Articles based on new Medical research / Trending Topics
• Identify content that is relevant to different micro-segments within the doctor community & template designing
• Suggestion of medically relevant topics as per the latest trends (conferences, Reputed Journals, association updates, New Drug / therauptic area Research etc.)
2. Communication Design
• Develop targeted messaging aimed at engaging the micro-segments of HCP Specialties
• Oversee the execution of engagement activities, including but not limited to SMS, Email and Social Media Campaigns
• Daily Campaign planning approval based on Content testing efficacy mapping
• Communication Template designing
Qualifications
• Masters degree from Science / Biotechnology / Life Science
• 1 year Industry Experience from Content writing Background preferred
• Good typing skill
• Fluent in written and spoken English
• An excellent communicator
• Positive attitude
• Able to work well under pressure and under minimum supervision