Job Description
We’re looking for a Content Writer (with Mutual fund industry knowledge) to research, write, proof-read, and publish on page & off page SEO friendly content.
The right fit for this position will have a data driven approach and an eye for detail in communication with a proven track record of success in producing quality content that speaks to our audience and boosts interactions with our brand. He/she should have impeccable writing skills and good command in English language and be in love with the process of developing a product story which is engaging and informative to the readers.
Job Responsibilities:
KPI – Create the content roadmap and drive content asset creation across multiple digital touchpoints spanning across on page, off page and social to drive conversations to engage with users / prospects / customers. Results include increase in CTR%, increase in Avg, time spent on website and higher rankings on focus keywords.
· Create and publish content and market the same with interesting hooks & narratives.
· Write a weekly newsletter for our audience which includes, product promotion and generic financial knowledge pieces.
· Curate SEO friendly long form content for on page & off page in the form of Blogs, Listicles, Infographics, Product Pages, Support Pages & Category Pages
• Proofread, re-structure and edit articles by other content writers.
• Should be able to write well-thought-out, on-brand copy/stories/product articles/newsletters for a B2C audience.
• To continuously monitor website traffic across pages and user engagement metrics
• To optimize content according to SEO and increase organic traffic to our site
• Performing content audits to assess how well existing content is performing.
• Performing content gap analyses to determine what type of content is missing and what is needed.
• Manage the editorial calendar and ensure timely publication
• Should anchor and grow social media presence through engaging content across channels – Quora, Facebook, Instagram, LinkedIn and Twitter
💡 Quick Summary
Seeking a career-building opportunity? The Content Writer position is now open for candidates interested in the Content Writer Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Content Writer Jobs is a plus.
