Copywriter

Job Responsibilities • Be a strong strategic thinker who is capable of partnering with other leads like the art head and project managers to set a solid foundation from which great creative work can take shape • Understand and implement a client's key strategic initiatives • Be a strong, flexible, courageous writer and idea generator who can tackle the basics and also bring high-level concepts to the table when required • Positively impact creative design, even though main background is in writing • Show leadership in creating and executing fresh, innovative concepts that enhance response strategies and achieve objectives • Leverage copywriting best practices to help the key stakeholders internal and external to reach strategic and targeted goals • Be a strong, persuasive presenter who can lead client meetings and other events • Ensure the development of consistently superior visual and messaging marketing materials that support marketing strategies and projects • Be a problem solver who is flexible and seeks out workable solutions in a timely manner • Participate in new business pitches when required • Understand various clients’ brand essentials and how to successfully apply their unique standards to projects • Have a moderate understanding of print and digital production • Lead and inspire a team so employees stay motivated and desire professional growth • Manage and mentor creative staff and freelancers to ensure their work meets the agency standards, including the ability to clearly articulate feedback and provide constructive oversite that elevates the creative product • Know all pertinent industry, client, and product information, such as offer description, product features, product functionality, customer benefits, brand standards, production specifications, postage information, etc. • Ability to meet aggressive deadlines and juggle multiple priorities. Ensure the timely development and execution of plans, campaigns and projects to assure earnings, growth, and profit goals are achieved • Work with Senior Team members as needed to establish new strategic and creative tools and solutions to support the overall growth of the company • Stay current on knowledge of emerging trends and technologies and the ability to institute best practices for traditional and digital marketing products Qualifications: • Bachelor's degree or equivalent work experience in copywriting, content writing, advertising, communications, or ad school • Minimum of 8-10 years of professional writing experience • Knowledge of principles and practices for all communication channels • Understanding of typography, color theory, corporate identity, and branding, with a broad knowledge of current design and advertising is a plus • Some knowledge of print, web usability, technologies, and development methods • Strong brand development experience

Job Type: Full-time

Salary: ₹1,200,000.00 - ₹1,400,000.00 per year

Benefits:
• Health insurance
• Provident Fund

Schedule:
• Flexible shift
• Rotational shift

Supplemental pay types:
• Quarterly bonus

Ability to commute/relocate:
• Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Experience:
• total work: 7 years (Required)

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