Job description
Want to work for a fast-growing global Recruitment Outsourcing Company committed to creating a more inclusive world of work? A workforce solutions provider which supplies and manages talent for some of the world’s biggest and most recognisable brands? A business that is built on trust in its people and where all of them work in a flexible capacity?

At Guidant Global, we’re on a mission to change our industry for the better. We believe that our people are our biggest asset and strategic advantage. We are real people, recruiting real people. That's why we encourage our people to bring their authentic selves to work, so they can feel their best every day. At Guidant Global, we’re people-centric to our core.

If you’re looking for a career with purpose, autonomy and progression, join us on our journey. Together, we can show the world #ABetterWay.

We’re looking for a Copywriter & Content Specialist on a permanent basis.

A day in the life of a Copywriter & Content Specialist at Guidant Global includes…

Writing and editing marketing content, as well as managing third-party production of engaging, persona-based B2B content with key KPI and brand objectives in mind - from raising brand awareness to moving leads through the funnel. You will be the key producer of marketing content for our two MSP brands – Guidant Global and Comensura - telling each brand’s unique story through high-quality, engaging, helpful and thought-provoking content

Key Responsibilities
• Writing and editing focused content in a range of formats for our target audiences (including whitepapers, case studies, blog articles, landing pages, infographics, emails, videos, animations, and social media posts etc.) Proofreading copy to make sure it reaches a high standard. Editing content before publication
• Briefing of content to fellow team members, design partners and third-party writers
• Writing and editing focused content in a range of formats for our target audiences (including whitepapers, case studies, blog articles, landing pages, infographics, emails, videos, animations, and social media posts etc.) Proofreading copy to make sure it reaches a high standard. Editing content before publication
• Managing third-party writers and design agencies to deliver content assets to defined brief; ensuring consistent quality and delivery of assets
• Taking a key role in progressing the performance of our two brand’s social media channels through the writing of social media copy
• Owning the production of assets within the content plan’s agreed deadlines, to support campaign, lead gen, event, sales and brand awareness activity
• Reporting on KPIs

The Candidate
• Proven experience as a Copywriter, Content Strategist, Content Specialist, Content Manager, Senior Content Writer, Journalist or similar
• Strong working knowledge of Content Marketing best practices
• Strong working knowledge of SEO
• Excellent copywriting skills in a commercial environment
• Ability to interview/work with internal and client stakeholders and tell their story through content
• Experience writing for social media
• Excellent time management and communication skills
• Experience in writing for senior decision makers in a complex B2B industry an advantage
• Prior experience in the recruitment industry is a must. Alternatively, past experience in writing for the HR, TA and procurement audiences on people, talent and recruitment topics considered
• Analysing data using Google Analytics, SEMrush, Moz or similar a bonus

Why should you join #TeamGuidant
• You’ll be joining a hugely welcoming and supportive team.
• We encourage our people to work in ways that truly suit them to enable them to be happy both inside and outside of work with agile working arrangements to suit you as an individual.
• You can advance your career working with big-name clients, collaborating with senior stakeholders, with clearly defined career paths and access to fully funded qualifications
• We are a ERS Silver Standard employer, a Disability Confident Leader, and a Sunday Times Top 100 company to work for.
• We are a Glassdoor open company with excellent feedback and great ratings
• We offer an enhanced maternity and paternity package.
• Everyone at Guidant Global gets a flexible benefits package – including a buy/sell holiday scheme and a paid birthday day off.
• We’re an ambitious, vibrant company who want to challenge our industry with inventive, creative approaches. We want you to be part of our exciting growth plans.

A better way – Be the change

Our ambition is to change the quick-fix, profit first, impersonal approach that prevails in the recruitment industry, because we know there is a better way. We stand for a collaborative, people-centric approach that builds true partnerships based on trust. Our people take bold action; supporting and challenging each other to be a positive and powerful influence in the world of work. Join #TeamGuidant – Be the change.