Position: Copywriter

Location: Bangalore

Experience: 4+ Years

Job Description:

In this role, you will be responsible for crafting compelling and engaging copy across various marketing channels. Your key responsibilities will include developing creative concepts, writing persuasive ad copy, producing engaging website content, and crafting captivating social media posts. The ideal candidate will have a strong command of the language, a creative mindset, and the ability to adapt their writing style to different audiences and platforms.

Key Responsibilities:
• Interpret creative briefs to develop concepts for execution with assigned brands.
• Research and understand target audiences, through online searches, reviews of existing research, interviews with subject-matter experts, and in-person meetings.
• Write original copy and edit content for a range of marketing and communications materials.
• Collaborate with a team, from concept development to delivery of the final product.
• Revise copy based on internal and management feedback.
• Use SEO principles to maximize copy’s reach.
• Edit and proofread copy as needed.
• Simultaneously manage multiple projects with short deadlines.

Requirements:
• Four or more years of professional copywriting experience, with a solid portfolio of work.
• Exceptional writing and research skills.
• Ability to work independently or with a team to meet deadlines.
• Excellent organizational skills and multitasking ability.
• Bachelor’s degree (or equivalent) in journalism, English, communications, or a related discipline.
• Proofreading experience and familiarity with standard style guides