Description
Full Job Description
We are looking for someone who is adept at translating research-driven inferences, social, cultural and behavioural awareness into copy that persuades and converts. Our ideal candidate would be result-oriented, a learner & problem solver with ideas that challenge the ordinary. Holding strong opinions about aesthetics and processes is welcome.
Responsibilities:
As a copy-writer working on business and brand design projects, you are responsible for—
1. Writing:
Clear, concise, consistent and conversion-focused copies aligned with brand messaging.
Creating and consistently maintaining the brand voice from end to end, for both Frozen Iris and its
clients.
Translating client’s objectives and raw collaterals into persuasive website copies, pitch decks etc.
2. Research:
Contributing to and articulating a concrete brand strategy that demonstrates insight, innovation & solutions that help and engage audiences.
Understanding the business case and/or client brief through research into the client.
Studying and analysing the market, industry, target audience and competitors to come up with
original solutions in the domain of creating copies
3. Collaboration:
Collaborating with Account Manager, Project Managers, Designers & 3rd party professionals such as illustrators and animators over the course of the project.
Ideate & craft engaging content for social media and other content marketing efforts such as blogs, case studies and infographics.
Requirements:
Min experience: 1+ Years
An unflinching and unabashed love for writing/creating content/expression/articulation.
Sincere abhorrence for plagiarism
A Bachelor's Degree
Experience in and around marketing, brand design, strategy and/or communication.
Traits we most surely want to see in you:
High on energy
Research-backed problem solving
High level of detail
Celebrating Teamwork
Open to giving and taking constructive criticism
Ability to work fast is crucial
Unearthing the true needs of our business & project goals & having the agility to get it done