Job Description
No matching job preferences
Salary
From ₹20,000 a month
Job type
Full-time
Shift and schedule
Day shift
Full Job Description
Job Summary
As an advertising copywriter, you'll work alongside an art director within the creative department of an advertising, media or full-service agency. You'll work with client briefs to conceive, develop and produce effective advertising campaigns.
You'll focus on providing the written words ('copy') for an advertising campaign, while the art director will deal mainly with the visual images. Copy can include:
creating headlines, slogans, catchphrases, straplines and body copy for print advertising and leaflets
writing for web advertising, social media and mobile applications
creating scripts for radio jingles and TV commercials.
You'll also work withmedia planners/buyersand the production department to fully develop the advertising campaign.
Responsibilities and Duties
You'll usually work in partnership with an art director to form a creative team working on creative briefs. You'll handle several client accounts at the same time, which makes the job varied and interesting.
As an advertising copywriter, you'll need to:
familiarise yourself with your clients' products and services, the target audience and their competitors' activities
liaise with clients and interpret their briefs
develop creative ideas and concepts, often in partnership with the art director
present ideas to the creative director for approval and development and then to your clients
write clear, persuasive, original copy through the various iterations of the project
proofread copy to check spelling and grammar
amend, revise or redevelop adverts or campaigns in response to feedback from the creative director, account team or clients
oversee campaigns through the production stage to completion
work on several campaigns at once, sometimes under pressure and often to tight deadlines
cast actors for TV and radio work and listen to voice tapes
liaise with production companies, photographers, typographers, designers and printers
keep up to date with popular culture and trends
monitor the effectiveness of advertising campaigns
Qualifications and Skills
Although copywriters come from a range of backgrounds, creativity and the ability to write well are key requirements, so a degree in one of the following subjects may increase your chances:
creative advertising
English
communication or media studies
journalism
public relations.
You will need to show:
the ability to write good, clear copy in a variety of styles with accurate spelling and grammar
strong analytical skills
excellent teamwork, communication and interpersonal skills
the ability to form strong working relationships quickly
logic, creativity and imagination
the ability to work under pressure and meet tight deadlines
strong organisational skills
self-motivation, flexibility, stamina and the ability to adapt
confidence, enthusiasm and determination
accuracy and attention to detail
the resilience to accept criticism of your work
commercial awareness with the ability to understand the target audience
an interest in popular culture, new trends and styles
good research skills
administrative, IT and proofreading skills.
Job Type: Full-time
Salary: From ₹20,000.00 per month
Schedule:
Day shift
Application Deadline: 13/06/2026
Hiring Insights
Hiring 2 candidates for this role
Job activity
Posted Today
💡 Quick Summary
Seeking a career-building opportunity? The Copywriter position is now open for candidates interested in the MIS Executive sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in MIS Executive is a plus.
