Description
Description:
Craft the messaging, and TOV for marketing campaigns, in alignment with Brand Strategy, Brand Design, and guideline
Craft content for landing experiences and ads, coordinating closely with channel stakeholders to align on goals.
Campaign execution: idea-> concept note -> visual brief -> scriptwriting for videos -> communication flow -> amplification ideas across communication channels.
Ability to make insightful decisions about content based on data and research.
Able to translate business briefs into meaningful and impactful content that''''s relevant for our audience. You should be able to empathize with and relate to the audience.
Responsible for the linguistic content of adverts
Work across a range of media and formats.
Interpreting account briefs to compose advertorial content such as slogans, catchphrases, tweets, and scripts for tv and/or radio adverts.
Responsible for writing compelling marketing and promotional materials for a wide variety of products and services