Job Description
Apply on LinkedIn
Creative Content Writer
T
Traya
Mumbai, Maharashtra
Apply on LinkedIn
13 hours ago
Full–time
About the Company :
Founded in 2026, Traya is one of India’s largest digital health-tech platforms for haircare and hair loss. Our mission is to use technology to scale healthcare solutions to 520M+ Indians that are suffering from hair loss with a holistic 360-degree solution, which includes clinically
proven, doctor-backed medicines, access to Traya doctors, personal hair coach, customised diet plans, and more!
Founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus, Traya sits at the forefront of the multi-billion-dollar haircare solutions category. Having raised institutional capital from marquee VCs like Fireside Ventures, Kae Capital, Whiteboard Capital, Traya has more than 2.5L+ customers, with a +3% success rate and 30% MoM growth over the past year.
Required Skills :
Creative writing, copywriting, scriptwriting, proofreading
Experience Required :
2-3 years
Salary :
Up to 6 LPA
Primary purpose of the role:
● Effectively planning creative solutions and aiding in defining the scope of work across all
verticals along with Head of departments
● Collaborating with the Business Development department to develop and propose value
added, creative interactive strategies and presentations for pitches to convert clients
● Researching and monitoring Digital & New Media industry trends and competitor
offerings to improve current offerings
● Coordination with the all Internal Departments for all the Brand requirements from
planning till execution and follow up with the team
Major Responsibilities:
● Solutions and ideas offered for campaigns and pitches should be fact-filled, active and
engaging to avoid rework and ensure that the client’s needs are met.
● Creatively involved in end-to-end coordination and execution with third party like director,
producer and vendors etc. for the respective brands
● Ensure that the Creative team contributes to Innovative & Interactive Digital Media
solutions that help the different teams to excel in their campaign
● Ensure on time and effective communication with internal team to ensure that clients
timelines are met
● Carry out in-depth research about the client’s brand and competitor brands, including
previous campaigns run by the client’s brand along with competitor brands. Keep abreast
with current emerging industry trends
● Evaluate the demographics of specific media users by analyzing their characteristics,
behavior and media habits to identify target audience appropriate creative ideas and
solutions
● Brainstorm with team members to decide upon creative ideas to take the campaign,
pitches forward and help in make decisions for creative buckets
● Make suggestions to determine the most effective platforms (Facebook, Twitter,
LinkedIn, Instagram etc.) that allows a client to convey messages to target audiences
taking into consideration its outreach, frequency of reach and budget
● Create content which is fact filled, interesting and appealing to the target audience
● Give suggestions and inputs to increase the SEO rankings for campaign
Candidates who have wrote marketing or advertising content or having digital marketing or advertising experience will be preferred
Creative Content Writer
T
Traya
Mumbai, Maharashtra
Apply on LinkedIn
13 hours ago
Full–time
About the Company :
Founded in 2026, Traya is one of India’s largest digital health-tech platforms for haircare and hair loss. Our mission is to use technology to scale healthcare solutions to 520M+ Indians that are suffering from hair loss with a holistic 360-degree solution, which includes clinically
proven, doctor-backed medicines, access to Traya doctors, personal hair coach, customised diet plans, and more!
Founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus, Traya sits at the forefront of the multi-billion-dollar haircare solutions category. Having raised institutional capital from marquee VCs like Fireside Ventures, Kae Capital, Whiteboard Capital, Traya has more than 2.5L+ customers, with a +3% success rate and 30% MoM growth over the past year.
Required Skills :
Creative writing, copywriting, scriptwriting, proofreading
Experience Required :
2-3 years
Salary :
Up to 6 LPA
Primary purpose of the role:
● Effectively planning creative solutions and aiding in defining the scope of work across all
verticals along with Head of departments
● Collaborating with the Business Development department to develop and propose value
added, creative interactive strategies and presentations for pitches to convert clients
● Researching and monitoring Digital & New Media industry trends and competitor
offerings to improve current offerings
● Coordination with the all Internal Departments for all the Brand requirements from
planning till execution and follow up with the team
Major Responsibilities:
● Solutions and ideas offered for campaigns and pitches should be fact-filled, active and
engaging to avoid rework and ensure that the client’s needs are met.
● Creatively involved in end-to-end coordination and execution with third party like director,
producer and vendors etc. for the respective brands
● Ensure that the Creative team contributes to Innovative & Interactive Digital Media
solutions that help the different teams to excel in their campaign
● Ensure on time and effective communication with internal team to ensure that clients
timelines are met
● Carry out in-depth research about the client’s brand and competitor brands, including
previous campaigns run by the client’s brand along with competitor brands. Keep abreast
with current emerging industry trends
● Evaluate the demographics of specific media users by analyzing their characteristics,
behavior and media habits to identify target audience appropriate creative ideas and
solutions
● Brainstorm with team members to decide upon creative ideas to take the campaign,
pitches forward and help in make decisions for creative buckets
● Make suggestions to determine the most effective platforms (Facebook, Twitter,
LinkedIn, Instagram etc.) that allows a client to convey messages to target audiences
taking into consideration its outreach, frequency of reach and budget
● Create content which is fact filled, interesting and appealing to the target audience
● Give suggestions and inputs to increase the SEO rankings for campaign
Candidates who have wrote marketing or advertising content or having digital marketing or advertising experience will be preferred
💡 Quick Summary
Seeking a career-building opportunity? The Creative Content Writer position is now open for candidates interested in the Content Writer Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Content Writer Jobs is a plus.
