Demand Generation Marketer, APAC

💰 $4,200 - $6,720 (Est.) 📍 Sydney

Job Description

Location
Sydney NSW
 
Benefits
Pulled from the full job description
Tuition reimbursement
 
Full job description
Who are we?
HubSpot is a leading customer relationship management (CRM) platform for scaling companies. Tens of thousands of customers all over the world use our marketing, sales, and customer success software to grow their businesses. It's our mission to not just help them grow, but to help them grow better.

At HubSpot, we believe that our values live in our hearts, not our hallways. We want to build a company where people feel empowered to do their best work, wherever they are. Our ANZ office is located in Sydney's CBD, however this role is open to remote workers based anywhere in Australia.


The Opportunity
This is a 12-month fixed-term contract covering maternity leave, offering immediate ownership of high-impact, revenue-driving programs across APAC.

We're looking to hire an experienced Marketer to drive revenue growth across ANZ and SEA. Reporting to the APAC Revenue Marketing team, you'll own and scale high-impact demand generation programs that fuel our pipeline.

You'll lead established revenue programs like HubSpot product demos and competitor webinars, ensuring they continue to deliver results while constantly seeking opportunities to optimise, automate, and evolve them. You'll also chart the path for new scalable plays we'll bring to market in 2026, which means you'll need a curious mind, comfort operating in ambiguity, and a bias for testing, learning, and rapidly iterating. Partnering closely with our global Automation team, you'll shape and brief in nurture programs designed to streamline and automate processes.

Collaboration with Sales is essential to your success, from frontline reps through to directors. Your ability to energize teams, share wins, and equip them with effective enablement materials will be critical.

We're committed to experimentation, and you'll use AI across campaign ideation, content creation, and data analysis to identify campaigns that will drive deal creation. Having an AI-first mentality is essential—you'll constantly seek ways to level up pipeline performance through technology.

Strong, personalised narratives for your campaigns are crucial, especially for engaging SMB audiences and optimising repeatable plays so they stay relevant. We're looking for a talented marketer who aligns with our team's values of collaboration and innovation.

Responsibilities:

Continue delivering revenue growth from HubSpot's established scalable program of work.
Manage campaigns end-to-end: strategy, content, design, execution, measurement, and optimisation.
Partner closely with the Automation team to brief and support required nurture workflows
Identify, build, and launch new scalable programs for the region
Build strong cross-functional partnerships with Regional Marketing, Central Marketing and Sales to ensure alignment and amplify impact
Lead AI experimentation within your programs, working with curiosity and speed
Thrive in a fast-moving environment while maintaining clarity and focus
Who You Are
You have 4-5 years' marketing experience, preferably in a field-facing role.
You're extremely analytical, leveraging data to inform all your campaigns
Excellent project management skills
Strong stakeholder management skills and the ability to hold stakeholders accountable for developing and delivering programs
Ability to work collaboratively in a cross-functional team environment
A clear understanding of B2B SaaS sales processes, field marketing, and sales enablement content creation
Solid business acumen, with marketing or sales experience or enablement experience, is a must
Are an excellent communicator, writer, and storyteller
HubSpot Benefits
At HubSpot, we believe that supporting you as a whole person helps you do your best work. We're proud to offer benefits that help you grow, recharge, and thrive - both professionally and personally.

Flexible work environment with options for remote, in-office, or hybrid setups
World-class new hire training and onboarding
Healthcare support and fitness reimbursements
Ongoing learning and development opportunities, including tuition reimbursement and specialised trainings
Employee resource groups that build community and belonging
Exposure to a diverse team that lives HubSpot's HEART values
Check out the HubSpot Website to see all our wonderful Benefits.

HubSpot culture is driven by a shared passion for our mission and metrics. It is a culture of amazing, growth-minded people whose values include using good judgment and solving for the customer. Employees who work at HubSpot have HEART: Humble, Empathetic, Adaptable, Remarkable, Transparent.

We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply — we'd love to hear from you.

If you need accommodations or assistance due to a disability, please reach out to us using this form.

At HubSpot, we value both flexibility and connection. Whether you're a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you'll also attend other in-person events, such as your Product Group Summit and other gatherings, to continue building on those connections.

If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements

Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Germany Applicants: (m/f/d) - link to HubSpot's Career Diversity page here.

India Applicants: link to HubSpot India's equal opportunity policy here.

About HubSpot

HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot's connected platform enables businesses to grow faster by focusing on what matters most: customers.

At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.

We're building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.

Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.

Explore more:

HubSpot Careers
Life at HubSpot on Instagram
HubSpot may use AI to help screen or assess candidates, but all hiring decisions are always human. More information can be found here. By submitting your application, you agree that HubSpot may collect your personal data for recruiting, global organization planning, and related purposes. Refer to HubSpot's Recruiting Privacy Notice for details on data processing and your rights.

 
 

💡 Quick Summary

Seeking a career-building opportunity? The Demand Generation Marketer, APAC position is now open for candidates interested in the Event Management Jobs sector. This role in Sydney offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Event Management Jobs is a plus.

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Job Details

Company Name: HubSpot

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The expected salary for Demand Generation Marketer, APAC in Sydney is $4,200 - $6,720 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Demand Generation Marketer, APAC is an on-site position based in Sydney. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Demand Generation Marketer, APAC. Previous experience in Event Management Jobs is a plus. Freshers may also apply depending on the employer's requirements.
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