Job Description
Experience:
10+ yrs of Exp in managing ATL, Social Media and Paid campaigns (Conceptualization) and driving campaigns with multiple agencies
KPIs –
Lead all brand level campaigns, from ideation to execution
Plan the yearly integrated marketing plan and calendar for L&T Electrical and Automation brand, for multiple channels: film + print + digital + social + web
Manage all paid media campaigns for the brand
Responsibilities
Work with leading agencies to conceptualize and design external communications for the brand
Perform research on current benchmark trends and audience preferences
Design and implement social media strategy to align with business goals
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
Oversee social media accounts’ design (e.g. Facebook, profile pictures and blog layout)
Suggest and implement new features to develop brand awareness, likes, promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications
Qualifications
Has 10 years of experience in managing digital, social and paid media initiatives for large brands
Masters from a reputed institute
Primary Location: IN-Maharashtra-Mumbai
Schedule: Full-time
Unposting Date: Ongoing
10+ yrs of Exp in managing ATL, Social Media and Paid campaigns (Conceptualization) and driving campaigns with multiple agencies
KPIs –
Lead all brand level campaigns, from ideation to execution
Plan the yearly integrated marketing plan and calendar for L&T Electrical and Automation brand, for multiple channels: film + print + digital + social + web
Manage all paid media campaigns for the brand
Responsibilities
Work with leading agencies to conceptualize and design external communications for the brand
Perform research on current benchmark trends and audience preferences
Design and implement social media strategy to align with business goals
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
Oversee social media accounts’ design (e.g. Facebook, profile pictures and blog layout)
Suggest and implement new features to develop brand awareness, likes, promotions and competitions
Stay up-to-date with current technologies and trends in social media, design tools and applications
Qualifications
Has 10 years of experience in managing digital, social and paid media initiatives for large brands
Masters from a reputed institute
Primary Location: IN-Maharashtra-Mumbai
Schedule: Full-time
Unposting Date: Ongoing
💡 Quick Summary
Seeking a career-building opportunity? The DGM - Brand & Marketing Communication position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
