Job Description
At a glance
Work type: 35 hours per week.
Salary: $104,610.61 to $115,174.86 plus 12% superannuation.
Employment Type: Permanent Full Time.
Closing date: 9pm, Sunday 12 April 2026
The City of Parramatta is going through unprecedented change and transformation as we grow and transform into a Global City. The intensity of growth and investment in City of Parramatta means that Council, their partners, and community have a once-in-a-generation opportunity to shape the City’s future and ensure it is culturally, socially, environmentally, and economically sustainable.
About the role
The role will be responsible for planning, creating, and managing engaging content across Council’s digital channels to foster growth and community interaction.
They will work collaboratively to deliver consistent storytelling and impactful content that reflects the City of Parramatta’s vision, values, and diverse community.
On a daily basis you will:
Create and deliver high‑quality, multi‑format content across video, audio, photography, graphics and written assets, managing end‑to‑end production while ensuring accessibility, consistency, and alignment with the City’s brand, tone of voice and content standards.
Develop compelling, audience‑first copy for blogs, web, social, video scripts and EDMs, tailoring messaging, tone and format to suit channels, campaign objectives and audience needs.
Collaborate with Marketing, Communications and internal stakeholders to deliver integrated content initiatives that support organisational priorities, campaigns and corporate narratives.
Implement content strategy and planning by translating content pillars and campaign priorities into practical content plans, maintaining an engaging content calendar that balances timely engagement with long‑term storytelling.
Provide strategic content advisory and optimisation support, including recommending formats and channels, monitoring trends and social conversations, maintaining the DAM system, and continuously improving content impact while remaining brand‑safe and compliant.
About You
The successful candidate should have a proactive and creative mindset and an innovative approach to content ideation.
You will also bring the below requirements:
Tertiary qualifications (minimum cert IV) in Journalism, Communications, Public Relations, Marketing or related field or 5 + years' experience in a similar role.
Current motor vehicle license
Proficient in programs such as Adobe Premiere Pro, Cap Cut, Final Cut Pro, InShot, and other mobile editing applications
Strong writing, editing and storytelling skills across web/blog, social, video scripts and EDM-style content.
Comfortable behind the camera and in front of it.
What’s on offer
We are offering a full time permanent opportunity with an attractive remuneration from $104,610.61 to $115,174.86 plus 12% superannuation.
In addition, City of Parramatta also offer excellent employee benefits which include:
A range of flexible work arrangements including hybrid WFH arrangements
14 weeks paid parental leave
Access to Long Service Leave after 5 years
Central Parramatta location (Public transport at our door, discounted parking)
Significant leave benefits (up to 12 days flexi-time, 3 additional leave days at Christmas, 15 days sick/personal leave, 2 days health and wellbeing leave per year)
Learning and development opportunities
Health and Wellbeing programs (Fitness Passport, flu shots, etc.)
Want to know more?
Further information regarding the requirements of this role can be found in the attached Position Description .
Review our Values Flyer which outlines Council's core values and behaviours.
Alternatively for a confidential discussion please contact Isobel Spurr on email ispurr@cityofparramatta.nsw.gov.au.
How to apply
Candidates MUST apply online.
Applications close 9pm, Sunday 12 April 2026 and will not be accepted through any other medium.
The City of Parramatta supports a Drug and Alcohol-free working environment and employees may be subject to random testing as a result.
Inclusion, Diversity and belonging lies at the heart of how we recruit at the City of Parramatta. We continue to commit to creating a diverse and inclusive workplace and hire great people with a wide variety of skills, experiences, and backgrounds. We invite candidates of all ages, people with disability, Aboriginal and Torres Strait Islander Peoples, women, ADF veterans, LGBTIQA+ and other culturally diverse groups. We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment process and supportive workplace.
Please note you must be an Australian or New Zealand citizen or a permanent resident in Australia to apply for this position. Applicants holding visas may be considered for Casual or Term contracts, subject to their visa work conditions.
Work type: 35 hours per week.
Salary: $104,610.61 to $115,174.86 plus 12% superannuation.
Employment Type: Permanent Full Time.
Closing date: 9pm, Sunday 12 April 2026
The City of Parramatta is going through unprecedented change and transformation as we grow and transform into a Global City. The intensity of growth and investment in City of Parramatta means that Council, their partners, and community have a once-in-a-generation opportunity to shape the City’s future and ensure it is culturally, socially, environmentally, and economically sustainable.
About the role
The role will be responsible for planning, creating, and managing engaging content across Council’s digital channels to foster growth and community interaction.
They will work collaboratively to deliver consistent storytelling and impactful content that reflects the City of Parramatta’s vision, values, and diverse community.
On a daily basis you will:
Create and deliver high‑quality, multi‑format content across video, audio, photography, graphics and written assets, managing end‑to‑end production while ensuring accessibility, consistency, and alignment with the City’s brand, tone of voice and content standards.
Develop compelling, audience‑first copy for blogs, web, social, video scripts and EDMs, tailoring messaging, tone and format to suit channels, campaign objectives and audience needs.
Collaborate with Marketing, Communications and internal stakeholders to deliver integrated content initiatives that support organisational priorities, campaigns and corporate narratives.
Implement content strategy and planning by translating content pillars and campaign priorities into practical content plans, maintaining an engaging content calendar that balances timely engagement with long‑term storytelling.
Provide strategic content advisory and optimisation support, including recommending formats and channels, monitoring trends and social conversations, maintaining the DAM system, and continuously improving content impact while remaining brand‑safe and compliant.
About You
The successful candidate should have a proactive and creative mindset and an innovative approach to content ideation.
You will also bring the below requirements:
Tertiary qualifications (minimum cert IV) in Journalism, Communications, Public Relations, Marketing or related field or 5 + years' experience in a similar role.
Current motor vehicle license
Proficient in programs such as Adobe Premiere Pro, Cap Cut, Final Cut Pro, InShot, and other mobile editing applications
Strong writing, editing and storytelling skills across web/blog, social, video scripts and EDM-style content.
Comfortable behind the camera and in front of it.
What’s on offer
We are offering a full time permanent opportunity with an attractive remuneration from $104,610.61 to $115,174.86 plus 12% superannuation.
In addition, City of Parramatta also offer excellent employee benefits which include:
A range of flexible work arrangements including hybrid WFH arrangements
14 weeks paid parental leave
Access to Long Service Leave after 5 years
Central Parramatta location (Public transport at our door, discounted parking)
Significant leave benefits (up to 12 days flexi-time, 3 additional leave days at Christmas, 15 days sick/personal leave, 2 days health and wellbeing leave per year)
Learning and development opportunities
Health and Wellbeing programs (Fitness Passport, flu shots, etc.)
Want to know more?
Further information regarding the requirements of this role can be found in the attached Position Description .
Review our Values Flyer which outlines Council's core values and behaviours.
Alternatively for a confidential discussion please contact Isobel Spurr on email ispurr@cityofparramatta.nsw.gov.au.
How to apply
Candidates MUST apply online.
Applications close 9pm, Sunday 12 April 2026 and will not be accepted through any other medium.
The City of Parramatta supports a Drug and Alcohol-free working environment and employees may be subject to random testing as a result.
Inclusion, Diversity and belonging lies at the heart of how we recruit at the City of Parramatta. We continue to commit to creating a diverse and inclusive workplace and hire great people with a wide variety of skills, experiences, and backgrounds. We invite candidates of all ages, people with disability, Aboriginal and Torres Strait Islander Peoples, women, ADF veterans, LGBTIQA+ and other culturally diverse groups. We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment process and supportive workplace.
Please note you must be an Australian or New Zealand citizen or a permanent resident in Australia to apply for this position. Applicants holding visas may be considered for Casual or Term contracts, subject to their visa work conditions.
💡 Quick Summary
Seeking a career-building opportunity? The Digital Content Specialist position is now open for candidates interested in the Government Job Alert sector. This role in Paddington offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Government Job Alert is a plus.