Description
Role And Responsibility :
Minimum graduate degree in marketing or a related field; 2-3 years working experience in digital marketing; Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or advertising campaigns; Experience in ON and OFF page SEO activities, including link building strategies; Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate; Experience in optimizing landing pages and user funnels; Experience with A/B and multivariate experiments; Experience in email marketing campaigns preffered; Working knowledge of HTML, CSS, and JavaScript development and constraints; Strong analytical skills and data-driven thinking; and Up-to-date with the latest trends and best practices in online marketing and measurement; Proven content writing or copywriting experience; and Proficient in all Microsoft Office applications