Job Description
Key Job Responsibilities
• Full responsibility for developing full funnel Digital campaigns including Lead generation campaigns, Social Media Marketing Plan & Managing company Website & social media handles
• Experience in running social, search, display, and other campaigns basis business objective
• Integration with Brand Awareness & Performance Marketing to drive Digital Campaigns
• Responsible for Search Optimisation/Marketing & accelerating traffic to the Digital Assets. SEO, SEM
• Define and manage key business events for campaign targeting and retargeting, Track and optimize campaign performance to drive better conversions
• Support decision management through digital analytics and business intelligence.
• Collaborate with internal teams for specific campaigns Management and coworking with Media, Search
• Measuring and reporting on the performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Design, build, and maintain our social media presence across all digital channels.
• Execute new and creative collaborations among technologies and platforms.
Skills Required
• Excellent understanding of the Online/Digital marketplace: trend awareness; industry best practices; competitor analysis.
• Strong customer understanding, preferably both consumer and b2b customer personas
• Knowledge and experience in Digital Media Planning, digital advertising industry and pricing models, Web Analytics, Web Promotion, Keyword Research, Online Advertising, Social Media, SEO, SEM, Website Traffic Optimization, Landing Page Optimization, Conversion Rate Optimization
• Full responsibility for developing full funnel Digital campaigns including Lead generation campaigns, Social Media Marketing Plan & Managing company Website & social media handles
• Experience in running social, search, display, and other campaigns basis business objective
• Integration with Brand Awareness & Performance Marketing to drive Digital Campaigns
• Responsible for Search Optimisation/Marketing & accelerating traffic to the Digital Assets. SEO, SEM
• Define and manage key business events for campaign targeting and retargeting, Track and optimize campaign performance to drive better conversions
• Support decision management through digital analytics and business intelligence.
• Collaborate with internal teams for specific campaigns Management and coworking with Media, Search
• Measuring and reporting on the performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Design, build, and maintain our social media presence across all digital channels.
• Execute new and creative collaborations among technologies and platforms.
Skills Required
• Excellent understanding of the Online/Digital marketplace: trend awareness; industry best practices; competitor analysis.
• Strong customer understanding, preferably both consumer and b2b customer personas
• Knowledge and experience in Digital Media Planning, digital advertising industry and pricing models, Web Analytics, Web Promotion, Keyword Research, Online Advertising, Social Media, SEO, SEM, Website Traffic Optimization, Landing Page Optimization, Conversion Rate Optimization
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Associate position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.