Job Description
Responsibilities
• Ownership of the email marketing channel using Mailchimp, including creating weekly emails, database segmentation, and reporting on performance.
• Implementing initiatives to help grow the email database
• Help with marketing plans, advertising, direct marketing, and campaigns
• Manage all social media channels and engage with customers.
• Write and proofread marketing copy.
• Monitor and report on competitor activity.
• Provide creative ideas for content marketing and communications through all channels
• Need to carry out paid advertisements on Facebook, Instagram, youtube, and Google AdWords using a bidding strategy.
Qualifications
• Should have done either undergraduate or postgraduate in Marketing or Business degree
• Minimum of 2 years working within a similar Digital Marketing role.
• Understanding and demonstrable email marketing experience including best practices, creation, sending, segmentation, testing, and reporting.
• Strong communication skills and collaborative personality
• Exceptional knowledge of digital marketing ideas on SEO, SMM, and SEM
• Experience in creative content writing.
• Ability to work in a team or individually as and when required.
• Ability to manage and handle multiple tasks.
• Outstanding problem-solving skills.
• Exceptional attention to detail.
• A critical thinker.
• Good verbal and written communication skills.
Tools they should have the knowledge,
• Zoho Social
• Google ad words
• Canva
• Mailchimp
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.