Job Description
Real taste for Real people
Spice is the secret ingredient that transforms ordinary food into mouthwatering culinary delights. It's a segment that holds a special place in each one's heart, as food without spices is simply no fun at all.
At Hrishikesh Group, we understand the significance of spices and their ability to create unforgettable flavors and experiences. Driven by a burning passion to set new benchmarks in the Indian Spice Segment, Hrishikesh Group has embarked on a remarkable journey with a clear goal in mind: to make its mark once again and redefine the Indian and Global spice industry. We firmly believe that food has the power to touch hearts and bring people together across all geographic layout.
With this vision in mind, we proudly present 'Manpras' Ground and Blended Spices, crafted to infuse your lives with delectable taste and the essence of authentic flavors. Every product bearing the Manpras name undergoes a rigorous quality assurance process, ensuring that only the finest ingredients and spices make their way into our blends. We leave no stone unturned in our pursuit of excellence, striving to make 'Manpras' a household name synonymous with unparalleled quality and taste.
The Digital Marketing Executive a.k.a Performance Marketing Executive will be responsible for planning, implementing, and optimizing digital marketing campaigns with a strong focus on measurable results and ROI for the Manpras Brand.
Campaign Planning and Execution: Plan, execute, and optimise digital marketing campaigns across various online channels such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant platforms.
Keyword Research: Conduct in-depth keyword research and analysis to identify valuable keywords and phrases for search engine marketing (SEM) campaigns.
Ad Creation: Develop compelling and highly converting ad copy and visuals that align with campaign objectives and resonate with the target audience.
Budget Management: Manage campaign budgets effectively, ensuring that campaigns are on track to meet ROI targets while staying within budget limits.
Data Analysis: Analyse campaign performance data using tools like Google Analytics, marketing analytics platforms, and other data sources to identify trends, insights, and opportunities for improvement.
A/B Testing: Implement A/B tests to optimise ad creatives, landing pages, and other campaign elements to improve conversion rates and overall campaign performance.
Conversion Rate Optimization (CRO): Collaborate with the web development and design teams to improve website and landing page conversion rates through CRO techniques and best practices.
Competitor Analysis: Monitor competitor activities and industry trends to stay informed and recommend adjustments to marketing strategies as needed.
Communication: Maintain regular communication with the leadership team, providing updates on campaign performance, addressing questions or concerns, and making data-driven recommendations for campaign optimization.
Reporting: Prepare and deliver comprehensive performance reports to clients and internal stakeholders, highlighting key metrics and actionable insights
Spice is the secret ingredient that transforms ordinary food into mouthwatering culinary delights. It's a segment that holds a special place in each one's heart, as food without spices is simply no fun at all.
At Hrishikesh Group, we understand the significance of spices and their ability to create unforgettable flavors and experiences. Driven by a burning passion to set new benchmarks in the Indian Spice Segment, Hrishikesh Group has embarked on a remarkable journey with a clear goal in mind: to make its mark once again and redefine the Indian and Global spice industry. We firmly believe that food has the power to touch hearts and bring people together across all geographic layout.
With this vision in mind, we proudly present 'Manpras' Ground and Blended Spices, crafted to infuse your lives with delectable taste and the essence of authentic flavors. Every product bearing the Manpras name undergoes a rigorous quality assurance process, ensuring that only the finest ingredients and spices make their way into our blends. We leave no stone unturned in our pursuit of excellence, striving to make 'Manpras' a household name synonymous with unparalleled quality and taste.
The Digital Marketing Executive a.k.a Performance Marketing Executive will be responsible for planning, implementing, and optimizing digital marketing campaigns with a strong focus on measurable results and ROI for the Manpras Brand.
Campaign Planning and Execution: Plan, execute, and optimise digital marketing campaigns across various online channels such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant platforms.
Keyword Research: Conduct in-depth keyword research and analysis to identify valuable keywords and phrases for search engine marketing (SEM) campaigns.
Ad Creation: Develop compelling and highly converting ad copy and visuals that align with campaign objectives and resonate with the target audience.
Budget Management: Manage campaign budgets effectively, ensuring that campaigns are on track to meet ROI targets while staying within budget limits.
Data Analysis: Analyse campaign performance data using tools like Google Analytics, marketing analytics platforms, and other data sources to identify trends, insights, and opportunities for improvement.
A/B Testing: Implement A/B tests to optimise ad creatives, landing pages, and other campaign elements to improve conversion rates and overall campaign performance.
Conversion Rate Optimization (CRO): Collaborate with the web development and design teams to improve website and landing page conversion rates through CRO techniques and best practices.
Competitor Analysis: Monitor competitor activities and industry trends to stay informed and recommend adjustments to marketing strategies as needed.
Communication: Maintain regular communication with the leadership team, providing updates on campaign performance, addressing questions or concerns, and making data-driven recommendations for campaign optimization.
Reporting: Prepare and deliver comprehensive performance reports to clients and internal stakeholders, highlighting key metrics and actionable insights
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
