Job Description
Location: Prahlad Nagar, Ahmedabad
Roles and responsibilities:
• Perform Keyword analysis through Keyword Research Tools and improve Keyword Ranking.
• Knowledge of other digital marketing channels, such as search engine marketing and email marketing.
• Plan and execute digital marketing campaigns
• Monitor and analyze the effectiveness of marketing content
• Develop and manage website content
• Optimize website copy, landing pages, articles, blogs, portfolios, etc. for search engine marketing.
• Perform ongoing keyword discovery, expansion and optimization to rank higher in organic searches.
• Regularly monitor, optimize, and generate leads via various Paid Ads marketing using Google Ads, LinkedIn Ads, Bing Ads, etc.
• Build effective Guest Posting, Content Marketing, Influencer marketing, etc. strategies.
• Define, monitor, execute, and optimize various Content Marketing plans.
• Plan, build, execute, monitor and optimize the brand presence on various social media channels like LinkedIn, Twitter, Facebook etc.
• Expand our content library to include other formats including video, infographics, webinars, podcasts, calculators, and tools.
• Experience in SEO, PPC, Organic rankings, Organic search optimization, and lead generation for Software Development Services.
• understanding all the metrics and various report parameters in Google Analytics, Google Search Console, etc.
• Strong foundational SEO understanding: On the page, Off page, blog strategy, keyword research, content creation, content optimization, etc.
• Experience in building, monitoring, and optimizing, etc. various Ad campaigns in Google Ads, and LinkedIn Ads.
• Knowledge of online marketing channels and software.
• Required Skills:
• Multitasker and good at prioritizing work and managing time effectively.
• Strong hands-on experience with various SEO tools.
• Willingness to learn new things
• Stay up-to-date with the latest trends and best practices in advertising, and make recommendations for new strategies or tactics
• Excellent written and verbal communication skills in English.
• Strong knowledge of various ranking factors and search engine algorithms.
• Basic knowledge of software such as Adobe Creative Suite (Photoshop, After Effects, Illustrator, InDesign, etc), and Canva.
• Able to create high-quality, SEO-friendly content
Benefits:
● Flexible Work Models
● Career Development and Learning
● Healthy Work Culture
● Team Building Events
● Event and Festival Celebrations
● Outstation Trip
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
