Digital Marketing Executive

Company Description

Grinity Intellect is a team of passionate entrepreneurs, clean energy consultants, and scientists from world-renowned universities, dedicated to accelerating the growth of renewable energy technologies in untapped markets. We strive to provide value-added innovative business solutions to all stakeholders for a sustainable future. We prioritize our clients and strive to consistently meet their requirements and exceed their expectations. We pursue excellence in all that we do and lead with openness, fairness, and integrity.

Role Description

We are looking for a full-time Digital Marketing Executive to join our team in Bhubaneswar, with flexibility for some remote work. The Digital Marketing Executive will be responsible for developing and executing digital marketing strategies to increase brand awareness, drive website traffic, and generate leads.

Qualifications

• Marketing: Knowledge of marketing principles, strategies, and tactics, and the ability to develop and execute effective campaigns.

• Communication: Excellent written and verbal communication skills.

• Social Media Marketing: Experience with social media platforms and the ability to create and manage campaigns.

• Web Content Writing: Ability to create compelling content for websites, blogs, and other digital platforms.

• Web Analytics: Knowledge of web analytics tools and the ability to interpret data and make recommendations.

• Perfect knowledge of web analytics tools, ad serving tools, and SEO/SEM.

• Excellent understanding of digital marketing concepts.

Responsibilities

• Provide Creative ideas for content marketing and update the website.

• Plan & monitor the ongoing company presence on Social Media

• Actively involved in SEO efforts.

• Prepare online newsletters and promotional emails and organize their distribution through various channels.

• Acquire insight into online marketing trends & keep strategies up-to-date.

• Maintain relations with designers, media, agencies & vendors.

• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)

Additional skills and qualifications that would be beneficial include: project management, SEO/SEM, graphic design, and experience with CRM systems