Job Description
About Vigo
Vigo Retail is started with a vision to solve core problems across the Retail value chain in India and Vietnam. Key players in this market are Millions of Mom & Pop stores, and thousands of Suppliers, Brands and Distributors. We are a Series A Tech enabled B2B e-commerce startup, backed by marquee inventors across the globe
Job Brief
We are currently hiring a Performance Marketing specialist with a successful track record to drive revenue, user acquisition, and brand awareness.
Key Responsibilities
Your responsibilities will include:
• Creating and executing a strong performance marketing strategy & execution plan
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Key Requirements
• You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
• You are open-minded, curious, and a strong problem solver
Responsibilities
• Implementing and developing SEO strategies
• Researching the competitors, both on-site and off-site
• Performing keyword research for content
• Optimizing content regularly on the website
• Maintaining the website on a regular basis
• Developing and implementing link building strategies
• Analysing the website using the analytical tool
• Improving website performance
• Proposing changes in the website content
Qualifications
• Bachelor's degree.
• 1-2+ years of relevant experience
• Ability to work independently or in a team environment as and when required
• Demonstrate excellent keyword research techniques
• Sound understanding of conversion and performance marketing
Vigo Retail is started with a vision to solve core problems across the Retail value chain in India and Vietnam. Key players in this market are Millions of Mom & Pop stores, and thousands of Suppliers, Brands and Distributors. We are a Series A Tech enabled B2B e-commerce startup, backed by marquee inventors across the globe
Job Brief
We are currently hiring a Performance Marketing specialist with a successful track record to drive revenue, user acquisition, and brand awareness.
Key Responsibilities
Your responsibilities will include:
• Creating and executing a strong performance marketing strategy & execution plan
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Key Requirements
• You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
• You are open-minded, curious, and a strong problem solver
Responsibilities
• Implementing and developing SEO strategies
• Researching the competitors, both on-site and off-site
• Performing keyword research for content
• Optimizing content regularly on the website
• Maintaining the website on a regular basis
• Developing and implementing link building strategies
• Analysing the website using the analytical tool
• Improving website performance
• Proposing changes in the website content
Qualifications
• Bachelor's degree.
• 1-2+ years of relevant experience
• Ability to work independently or in a team environment as and when required
• Demonstrate excellent keyword research techniques
• Sound understanding of conversion and performance marketing
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.