Job Description
Candidates who can join immediately are preferred.
Roles and Responsibilities:
Assist the team in the development of the overall digital marketing strategy
Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
Plan and oversee brands' social media activity (Twitter Facebook and others)
Manage the creation of relevant and engaging digital content for publishing on various digital platforms
Manage social media marketing campaigns
Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
Manage SEO campaigns
Prepare online newsletters and organize their distribution through a multiplicity of applicable digital channels
Update website providing insightful creative ideas for content marketing
Analyse digital marketing analytics reports and share insights with the team to develop optimization plans
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics Web Trends etc.)
Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team
Desired Candidate Profile
Skill and Qualifications:
Proven experience as a Digital Marketing Executive or similar role (1-2 years of exp.)
Outstanding knowledge and understanding of digital marketing concepts and best practices
Experience with B2B and B2C social media Google AdWords; email campaigns; SEO/SEM
Skills and experience in creative content writing
Excellent skills in the following areas: Creative content writing, Communication, Interpersonal Skills, Analytics
Experienced Digital Marketer, Worked with B2C social media, Google AdWords, email campaigns, SEO/SEM, Knowledge of ad serving tools (DART, Atlas) & web analytics tools (Google Analytics, Net Insight
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Kolkata offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
