Job Description
Search Engine Marketing Specialist duties and responsibilities
• Plan, develop and implement our SEO/SEM strategy
• Work towards organic/paid search optimization and ROI maximization
• Regularly perform thorough keywords research
• Identify key SEO/SEM KPIs
• Monitor redirects, click rate, bounce rate, and other KPIs
• Prepare and present reports regularly
• Identify our buyer persona to better target identified audiences
• Identify problems and deficiency and implement solutions in a timely manner
• Suggest improvements for process and productivity optimization
• Stay up to date with the latest SEO/SEM and digital marketing latest trends and best practices
Search Engine Marketing Specialist requirements and qualifications
• 3 years of experience as Digital Marketing Specialist or similar role
• 3 years of experience with planning and implementing a successful SEO/SEM strategy
• Proven success in SEO/SEM
• 3 years of experience web analytics, marketing, and business development
• Experience with A/B testing and other testing metrics
• Knowledge of HTML, CSS, JavaScript
• Ability to analyze data and provide evidence-based recommendations
• Sense of ownership and pride in your performance and its impact on company's success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• Degree in relevant quantitative fields
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
