Digital Marketing Executive

A] SOCIAL MEDIA SPECIALIST JOB DESCRIPTION, DUTIES AND RESPONSIBILITIESDevelop, implement and manage our social media strategyDefine most important social media KPIsManage and oversee social media contentMeasure the success of every social media campaignStay up to date with the latest social media best practices and technologiesUse social media marketing tools such as BufferWork with copywriters and designers / third party media agency to ensure content is informative and appealingCollaborate with Marketing, Sales and Product Development teamsMonitor SEO and user engagement and suggest content optimizationCommunicate with industry professionals and influencers via social media to create a strong networkHire and train others in the teamProvide constructive feedbackMinimum 2 - 3 years of experience as a Social Media Specialist or similar role in Social Media Strategist using social media for brand awareness and impressionsExcellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practicesUnderstanding of SEO and web traffic metricsExperience with doing audience and buyer persona researchGood understanding of social media KPIsFamiliarity with web design and publishingExcellent multitasking skillsCritical thinker and problem-solving skillsTeam playerGood time-management skillsGreat interpersonal and communication skillsB] MEDIA BRANDING, ADVERTISING SPECIALIST JOB DESCRIPTION, DUTIES AND RESPONSIBILITIESAdvertising Specialist perform many creative, planning and leadership tasks to ensure their company’s advertising efforts are effective. Common duties and responsibilities can include:Overseeing the design and content of an advertising campaign to ensure it meets the needs of the target audienceCollaborating with clients or leadership to determine the goals of advertising projects and strategizing plans to meet those goalsRunning campaigns to introduce prospective customers to new product releases and build brand awarenessConsistently managing and overseeing advertising campaigns to ensure they’re engaging customers and bringing in resultsAnalyzing results from each campaign to determine what was successful and what to improve for the next campaignLeading brainstorming sessions with team members to cultivate ideas for new advertising campaign concepts, including content and design elementsConduct market research to find answers about consumer requirements, habits and trendsBrainstorm and develop ideas for creative marketing campaignsAssist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)Liaise with external vendors to execute promotional events and campaignsCollaborate with marketing and other professionals to coordinate brand awareness and marketing effortsPlan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategiesUndertake individual tasks of a marketing plan as assignedRequirements and skillsProven experience as marketing specialist or similar roleThorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methodsDemonstrable experience in marketing data analytics and toolsSolid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desiredWell-organized and detail orientedExceptional communication and writing skillsCommercial awareness partnered with a creative mindC] EDUCATION & QUALIFICATION:Graduation / Post Graduation in Business/Marketing/ Communications / Branding / Advertising / Social Media related field.Either post-b-school sales 2+ years in a premier company experience withD] INTRODUCTIONWe would take the opportunity to introduce ourselves as one of the leading processors & Exporters of Processed fruits & vegetable products throughout the year in our modern plant in the western coastal region of Maharashtra (India). Since 1++6 we are serving & supplying our quality food products to world’s best 150 private Brands in more than 25 overseas countries. Also, we have been covered India’s major metro cities by Serving our Delicious product under the Brand Name Of “ADITI”, “HALLO”, “PRUTHVI”. Our Plant & facility include state-of-art-technology providing at total production output of millions of CAN’s every. Our daily Production carried out under strict GMP quality Norms & followed FSMS standards by excellent & competent skilled staff at all levels and one of the best in the line in our country. Our Qualitative Canned & Glass Jar Product Range with Available packing size such as below.ACCREDITATION & CERTIFICATION :-BRC Food issue 8, US FDA, HALAL, SA 8000, ISO 22000, EIA Approved Unit / One Star Export House, FSSAI Approved,ADITI’S USP & STRENGTH:- One of the Key brands in HORECA & Food Services since last 25 year.- Serve Product under customer Private Label OR Buyer Brands OR Sellers Brand.- Assorted Product Shipment available under one-roof avoid customer for Hugh stocking.- OTS Can's & Packing Material is compatible as per importing countries Norms & Regulations.- BPA Free Cans available with overall & Specification migration External Lab test report.- Best Quality, Punctual in services, competitive pricing and compatibility for compliance as per imported countries norms.- Aditi Foods is now as an Authorised User-541+ under Geographical Indications for "Alphonso" Mango ward.OUR PRODUCTS RANGE :-CANNED MANGO PULP & OTHER FRUIT PULP / SLICES/ CHUNKS​​CANNED VEGETABLE IN BRINE​CANNED BEANS & PEAS IN BRINEFRUIT BARS & CANDY (AAMPAPAD)CHUTNEY’s & PICKLE’SFRUIT BARS & CANDY (AAMPAPAD)FRUIT JAM – (MIX/MANGO/PINEAPPLE)​​FRUIT CRUSH & SYRUPPAPAYA CUBES PRESERVE (TUTTI-FRUTTI)​TOMATO KETCHUP / TOMATO SAUCE (REGULAR & NONG)​GARLIC PASTE / GINGER PASTE / GINGER & GARLIC PASTE​PASTA PIZZA SAUCE / SCHEZWAN CHUTNEY /​SYNTHETIC VINEGARCHINSES SAUCES – [RED & GREEN CHILI SAUCE / DARK SOY SAUCE)​TOTAPURI MANGO CHUNKS IN BRINE​​8 TO 8 ALL MEAL SAUCE / TAMARIND DATE SAUCE / WORCESTER SAUCE / SWEET CHILLI SAUCE​​DIFFERENT PACKAGING HANDLED BY US:-– OTS CAN, Pet Bottle & Jars, Glass Bottle & Jars, HDPE Drum, P.P.Bages, Spout & Sachets Filling, ​E] POINT OF [email protected] - ++1 ++70+00860