Job Description
About Company :
eWay Corp provides CMS and eCommerce Marketplace solutions to customers in North America, LATAM and Asia. Our partnerships with Adobe, BigCommerce, AWS allow us to leverage enterprise scale solutions to solve complex problems for our customers.
We believe that happy employees make happy clients. We provide a growth-focused work environment that allows staff to get certified, learn on the job and build skills. Our core values of mutual respect, diversity, and inclusion create transparency in our organization where everyone is heard, treated equally, and respected for what they can achieve rather than based on age and seniority.
If you are the kind of person that enjoys solving problems, goes above and beyond what is expected and wants to make a difference, then join us so we can create value together.
Herewith the job description is mentioned below for your reference.
Job Description
We are looking for a skilled Digital Marketing Executive-PPC
Work Location – Pune, India
Key Responsibilities
• Run & optimize Google Ads, Bing Ads, Facebook Ads & LinkedIn Ads Campaigns
• User Behaviour Tracking using tools such as Google Tag Manager, SEMrush.
• Knowledge of Google Keyword Planner/ SpyFu / SEMrush Keyword research tools.
• Track, report, and analyse website analytics data via weekly, monthly reports (Google Analytics/ SEMrush).
• Create landing pages for capturing leads or goal conversion.
• Execute tests, collect, and analyse data and results, identify trends and insights to achieve maximum ROI in paid search campaigns.
• Knowledge of A/B, Multivariate, split testing to increase ROI of PPC Campaigns & to identify relevant and strong keyword searches to optimise campaign success.
• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
• Creating targeted campaigns including writing required copy and testing landing pages.
• Working with relevant internal and external stakeholders to create copy and other creative content.
• Provide regular reports on performance metrics and market related insights.
• Analyse, monitor and report on ROI for all PPC campaigns.
• Analyse, monitor and report on competitors PPC campaigns including keywords being targeted.
• Manage and monitor spend to ensure it is in line with the assigned budget.
• Keep up to date with market and technology related developments.
Requirements
• 2+ years relevant experience in PPC Advertising
• Demonstrable experience in Pay Per Click, Social Media, and display advertising campaigns, Discovery & Performance Max Campaigns
• Hands on knowledge of remarketing campaigns.
• Solid knowledge of website analytics tools (e.g., Google Analytics / SEMrush)
• Experience in setting up and optimizing Google AdWords, Facebook & LinkedIn campaigns
• Certification (Google AdWords, Facebook Ads) if any will be an added advantage.
Benefits
• Training and Certification
• Medical Insurance for self, spouse, children.
• Weekends off
• Flexible Work Hours
• Flexible Public Holidays
• Leaves and Holidays
• Loyalty Bonus
All qualified applicants will be afforded equal employment opportunities without discrimination because of race, creed, color, national origin, sex, age, disability, or marital status
eWay Corp provides CMS and eCommerce Marketplace solutions to customers in North America, LATAM and Asia. Our partnerships with Adobe, BigCommerce, AWS allow us to leverage enterprise scale solutions to solve complex problems for our customers.
We believe that happy employees make happy clients. We provide a growth-focused work environment that allows staff to get certified, learn on the job and build skills. Our core values of mutual respect, diversity, and inclusion create transparency in our organization where everyone is heard, treated equally, and respected for what they can achieve rather than based on age and seniority.
If you are the kind of person that enjoys solving problems, goes above and beyond what is expected and wants to make a difference, then join us so we can create value together.
Herewith the job description is mentioned below for your reference.
Job Description
We are looking for a skilled Digital Marketing Executive-PPC
Work Location – Pune, India
Key Responsibilities
• Run & optimize Google Ads, Bing Ads, Facebook Ads & LinkedIn Ads Campaigns
• User Behaviour Tracking using tools such as Google Tag Manager, SEMrush.
• Knowledge of Google Keyword Planner/ SpyFu / SEMrush Keyword research tools.
• Track, report, and analyse website analytics data via weekly, monthly reports (Google Analytics/ SEMrush).
• Create landing pages for capturing leads or goal conversion.
• Execute tests, collect, and analyse data and results, identify trends and insights to achieve maximum ROI in paid search campaigns.
• Knowledge of A/B, Multivariate, split testing to increase ROI of PPC Campaigns & to identify relevant and strong keyword searches to optimise campaign success.
• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
• Creating targeted campaigns including writing required copy and testing landing pages.
• Working with relevant internal and external stakeholders to create copy and other creative content.
• Provide regular reports on performance metrics and market related insights.
• Analyse, monitor and report on ROI for all PPC campaigns.
• Analyse, monitor and report on competitors PPC campaigns including keywords being targeted.
• Manage and monitor spend to ensure it is in line with the assigned budget.
• Keep up to date with market and technology related developments.
Requirements
• 2+ years relevant experience in PPC Advertising
• Demonstrable experience in Pay Per Click, Social Media, and display advertising campaigns, Discovery & Performance Max Campaigns
• Hands on knowledge of remarketing campaigns.
• Solid knowledge of website analytics tools (e.g., Google Analytics / SEMrush)
• Experience in setting up and optimizing Google AdWords, Facebook & LinkedIn campaigns
• Certification (Google AdWords, Facebook Ads) if any will be an added advantage.
Benefits
• Training and Certification
• Medical Insurance for self, spouse, children.
• Weekends off
• Flexible Work Hours
• Flexible Public Holidays
• Leaves and Holidays
• Loyalty Bonus
All qualified applicants will be afforded equal employment opportunities without discrimination because of race, creed, color, national origin, sex, age, disability, or marital status
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Executive position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
